
We don't often find ourselves citing British tabloids here on
GamePolitics. But we couldn't resist writer Paul Vale's riposte to McDonald's in today's
Sunday Star.
GP readers will recall that last week the CEO of McDonald's U.K.
pointed a greasy finger at the video game biz for causing childhood obesity. But Vale begs to differ:
The gaming industry has been blamed for many things in recent years, from teenage violence to England’s failure to qualify for Euro 2008. Gaming is a very easy target...
More of the same last week when Steve Easterbrook, Chief Executive of McDonalds UK, suggested a major factor in the childhood obesity crisis is video games.
You admitted the food and drink biz played a part too – but you forgot to mention the 1,200 calories contained in an average Big Mac, large fries and a Coke. I’ve no problem with McDonalds – if people want to buy it that’s up to them.
But I do have a problem with the gaming industry being blamed for all of society’s ills as it often is, just because it’s a soft target. Like one of your customers, Phil, we’ve had a stomach-full.
Comments
Score one for the team!
how many more sensationalist tabloids left to conquer?
"Like one of your customers, Phil, we’ve had a stomach-full."
I'm not familiar with that game but it wouldn't suprise me. Also of note is the fact that McDonald's partners with Nintendo so that their restaurants are WiFi hubs for the DS.
However, it's worht noting that Paul Vale is (or was) one of the main presenters on the videogames TV channel xLeague, which is owned by the same people as The Star.
/b
Good to hear someone talking out against mcdonalds.
IMPRESSIVE
Or perhaps HUMILIATION?
Shuddup Frenchie =P
@ BlackIce
NO U
First the story of The Incredible Frog-Boy being on the loose again, and then this?
Tabloids ARE getting non-sensational.
3,208 grams of fat
3.030 calories
200 grams of sugar
226.383 grams of fun
Nothing ever played so delicious!
The problem for the industry is not that a tabloid is fighting its corner. The real concern is that no one else is.
Blame lazy parents, they're the only ones at fault.