"Voice of God" Use in Madden Promo Headed to Trial

"Voice of God" Use in Madden Promo Headed to Trial

June 9, 2008

If you're a football fan, you've surely heard the voice of the late John Facenda.

Facenda, a beloved Philadelphia newscaster from 1948-1973, gained national recognition for his voice-over work with NFL Films in the latter part of his career.

However, a lawsuit filed by Facenda's son alleges that the NFL allowed Electronic Arts to use the announcer's voice to promote Madden 2006 in violation of a contract Facenda signed before his death..

The case, which has been working its way through the federal court system since GamePolitics originally reported on it in 2006, now appears headed for trial. As detailed by the Associated Press on Friday:

A federal appeals court heard arguments Friday and strongly hinted that a jury should decide whether the 22-minute film was a commercial or a documentary , or perhaps, as one judge suggested, "a documercial."

 

Facenda's son is challenging the use of 13 seconds of his father's baritone voice on an NFL Network program about the making of the 2006 Madden game... The NFL, hoping to have the suit thrown out before trial, is appealing a lower-court ruling that allowed the suit to go forward.

 

The program aired on the NFL Network nine times in the days leading up to the August 2006 release of the popular Madden game. The game was not directly offered for sale during the program.

 From the complaint:

In or around August 2005, the NFL caused to be broadcast on its NFL Network a program devoted to publicizing and promoting the Madden 2006 football game... The broadcast of “The Making of Madden 2006” was coordinated with the marketing of the Madden 2006 videogame. The program was a blatant commercial for the product; in fact, the broadcast was coordinated to coincide with the release of the game...

GP: We should note that EA is not a defendant in the suit.

Comments

Re: "Voice of God" Use in Madden Promo Headed to Trial

Thats pretty damned shady, kind of reminds me of those movies & ads using dead celebrities to sell useless crap

Re: "Voice of God" Use in Madden Promo Headed to Trial

Not all use of dead celebritiesis shady.

http://www.giveafewbob.org/

Re: "Voice of God" Use in Madden Promo Headed to Trial

While it is good for the man to be remembered, well, I'm pretty sure I'd turn over in my grave if EA were usign words of mine long after I passed. EA already has a goddamn NFL game monopoly, they don't need anymore leeway

Re: "Voice of God" Use in Madden Promo Headed to Trial

2005... this is 2008... why wouldnt he file the lawsuit in 2005... when the commercial actually aired?  Sounds like just another guy who needs money and tries to sue the big companies for anything to get it.

Re: "Voice of God" Use in Madden Promo Headed to Trial

For the record, i dont agree with using the guy's voice, i'm just saying what the guy's true motive for suing probably is.

Re: "Voice of God" Use in Madden Promo Headed to Trial

I vote legal red tape.

GamePolitics originally reported on it in 2006...

Re: "Voice of God" Use in Madden Promo Headed to Trial

Ummm...  if you read the article you may notice that he did infact initiate this lawsuit in 2006...

-- mostly harmless

GamePolitics ShoutBox

Posted 11/07/09 at 10:58am
JDKJ: Which could be explained by both (a) and (b).
Posted 11/07/09 at 10:56am
Austin_Lewis: JDKJ: You forgot C) the fact that, for some reason, every time he did something that would suggest he shouldn't be in the military, let alone an officer, higher ups ignored it or let it slide.
Posted 11/07/09 at 10:51am
JDKJ: Part of the problem is, I believe, that (a) the Army had a lot of time and money already invested in him and which they were unwilling to simply write-off and (b) an increasing need for the type of skills and services he provided.
Posted 11/07/09 at 10:48am
JDKJ: And that even if he was begging not to get cut loose, he was apparently a real good candidate for being cut loose, anyway.
Posted 11/07/09 at 10:11am
JDKJ: @chada: And while Kennedy once noted that there's usually more than enough blame for everyone to get a slice, the possibility that the Army was unwilling to cut loose someone who was asking to get cut loose could be a factor.
Posted 11/07/09 at 10:07am
ZippyDSMlee: *noms on his feet*..nomnomnomnom*droooll* ...wuuutttttt uuu looking at?
Posted 11/07/09 at 10:05am
JDKJ: I'm no psychologist, but I'm told that crazy people have a tendency to do crazy things.
Posted 11/07/09 at 10:03am
chadachada321: Whoops, was out of the convo for awhile. I do wonder what type of ammo he used etc, but the real issue is WHY he did it, not HOW
Posted 11/07/09 at 09:56am
JDKJ: But if it turns out that they actually did, they'll have Hell to pay.
Posted 11/07/09 at 09:45am
JDKJ: And I'd tend to rule out the possibilty of FN Herstal supplying restricted ammunition to someone merely because they're ordering it from a military base.
Posted 11/07/09 at 09:37am
JDKJ: I know you don't leave your gated community and get around much in dark alleys, so you may be surprised to learn that there's this thing called "the black market" where, if you've got enough money, ain't too much of anything which can't be bought.
Posted 11/07/09 at 09:36am
Austin_Lewis: Or, maybe he or someone else at the base ordered the SS190 from FN Herstal.
Posted 11/07/09 at 09:32am
Austin_Lewis: the hands of private owners. They run about 300 dollars minimum for a box of 50, and boxes of AP 5.7 are extremely scarce, mainly residing in the hands of Class III stores or individuals who for one reason or another got a demo box of it.
Posted 11/07/09 at 09:30am
Austin_Lewis: There are other firearms that fire the 5.7. However, I too would like to know where he got the ammo and what kind was used. Maybe Hasan, planning not to live through this, went out and bought one the boxes of SS190 that are floating around in
Posted 11/07/09 at 08:44am
JDKJ: And it isn't yet clear what type of ammunition Hasan used. It's strange that he purchased a gun but didn't purchase ammunition for it at the same place and time. Especially because the calibre required is peculiar to the actual gun.
Posted 11/07/09 at 08:40am
JDKJ: We can sit here all day and debate the relative merits. However, I think the events of recent days suggest that an FN Five-Seven ain't exactly the same as that Daisy BB gun you got for Christmas when you were a kid.
Posted 11/07/09 at 08:38am
Austin_Lewis: JDKJ: tumbling can be quite dangerous. However, the rounds that commonly tumbled were variants of the SS90. Civilian ammo tends to tumble far less commonly.
Posted 11/07/09 at 08:33am
JDKJ: I understand that while they don't have much expansion effect, they tend to "yaw" on impact. Yaw can be almost just as damaging as mushrooming.
Posted 11/07/09 at 08:30am
Austin_Lewis: JDKJ: Except when one considers the lack of expansion for the 5.7, it basically ends up leaving a far smaller hole.
Posted 11/07/09 at 08:29am
JDKJ: But if the latter's travelling at close to twice the speed of the former, there's a compensatory effect on the weight difference.
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