NIMF Report Card Praises Game Biz, Gives Parents an Incomplete

November 25, 2008 -

Mom and Dad forgot to turn an assignment in, apparently.

While lavishly praising the video game industry in its 13th Annual Video Game Report Card, the National Institute on Media and the Family has tagged parents with an "incomplete."

Actually, the "I" grade is NIMF's cutesy way of saying, well, not much, to be honest. Here are the grades along with NIMF's commentary:

ESRB Ratings.... A The addition of ratings summaries is yet another step forward in the growing list of improvements that the ESRB has made in recent years.

ESRB Ratings Education.... We commend the ESRB for intensifying efforts to help parents understand the video game ratings. The ESRB has become the entertainment industry leader in educating retailers and parents about the rating system.

Retailer Ratings Enforcement.... B+  The 80 percent enforcement rate shows significant progress with still some room for improvement.

Gaming Console Manufacturers.... Parental controls, timing devices and parent education efforts are all major
improvements giving parents more tools to supervise game play.

Parental Involvement.... Incomplete  The focus of this year’s report card is providing parents with the information they need. All segments of the industry have made significant improvements in recent years. Parents now have more information and tools than ever before. However, the constant changes present new challenges. Parents need to pay more attention to the amount of time and the types of games their kids play. The parent guide section in this report card is intended to motivate and equip parents to do this.

GP: We can't argue with the grades assigned to the game industry categories by NIMF, and the industry must certainly be pleased. There was a time, and not so long ago, that the ESA and ESRB dreaded this day as NIMF head David Walsh and Sen. Joe Lieberman would step to a Capitol Hill podium and deliver their annual video game beatdown, er, report card.

As to the incomplete for parents, it's meaningless, since NIMF has no way to measure it.

We must also say that the process would be far more coherent if NIMF maintained the same grading categories from year to year. The 2007 version, for example (which was far less complementary to the industry), included grades for "Retailer Policies," (broken down by National, Specialty and Rental) and "The Gaming Industry."

The 2005 version absolutely savaged the industry and included grades for "Ratings Accuracy," "Arcade Survey," and "Industry's 10-year cumulative grade." 

In addition to the grades, the report card contains about 30 pages of material regarding topics such as game addiction and a section on aggression research by Prof. Douglas Gentile of Iowa State University.

Finally, NIMF's unfortunate decision to accept game industry funding clouds their grading effort. Inevitably, there are those who will say that the one-time watchdog has become a lapdog.


Comments

Re: NIMF Report Card Praises Game Biz, Give Parents an

CAPS WON'T MAKE YOU ANY LESS PATHETIC.

Re: NIMF Report Card Praises Game Biz, Give Parents an

....Wow. Looking back (even though it wasn't too long ago), you were a damned troll then and an immature troll now. You've hardly changed a bit.

Well, you know what they say: "The more things change, the more they stay the same."

Game on, brothers and sisters.

------------------------------------------------------------------------------ "Those who sacrifice liberty for security deserve neither." -- Ben Franklin Game on, brothers and sisters.

Re: NIMF Report Card Praises Game Biz, Give Parents an

Oh, one thing did change...

Jack's not a lawyer anymore.

Re: NIMF Report Card Praises Game Biz, Give Parents an

Did you even read the article or the cited study, or were you just scanning for percentages. My guess is the latter.

E. Zachary Knight
Oklahoma City Chapter of the ECA
MySpace Page: http://www.myspace.com/okceca
Facebook Page: http://www.facebook.com/profile.php?id=1325674091

Re: NIMF Report Card Praises Game Biz, Give Parents an

First: No one here types in all caps. Says something about you growing up, eh?

Second: The ESRB is an american company. Ergo, it doesn't rate video games in the UK. The UK has its own rating system. So in your own words: Do your research, sweetie.

David Gagnon, Literate, and You're Not.

Re: NIMF Report Card Praises Game Biz, Give Parents an

Caps lock is cruise control for cool

Oh, hey, also: I know this may come as a surprise to you, John, but the colonies secceeded from the British Empire recently.

Re: NIMF Report Card Praises Game Biz, Give Parents an

"Caps lock is cruise control for cool"

And I hear cruise control is illegal in certain areas. Jack's in so much trouble. 

------------------------------------------------------------------------------

"Game on, brothers and sisters." -Leet Gamer Jargon

-----------------------------



"A Chrono Trigger is anything that unleashes its will or desire to change history!" -Gaspar

Re: NIMF Report Card Praises Game Biz, Give Parents an

Say it all you want, typing it in all caps won't make it any more correct.

Re: NIMF Report Card Praises Game Biz, Give Parents an

At least he's not posting in leet speak:

7|-|3 4B0\/3 L1|\||< 1$ 4 94/\/\3P0L171($ 4R71(L3 0pH 7\/\/0 /\/\0|\|7|-|$ 490 7|-|47 $|-|0\/\/$ 4 55% pH41LUR3 r473 70 3|\|pH0R(3 94/\/\3 r471|\|9$ 1|\| 7|-|3 U|\|173D |<1|\|9D0/\/\. 4|\|'/ 0pH '/0U p30PL3 \/\/|-|0 7|-|1|\||< 7|-|3R3 1$ 4|\| 80% $U((3$$ r473 1|\| 7|-|1$ (0U|\|7R'/ 4$ 70 3|\|pH0R(1|\|9 3$RB r471|\|9$ 4R3 |-|19|-| 0|\| dRU9$ 0R $7UP1D 0R '/0UR |\|4/\/\3 1$ |-|4L |-|4LP1|\|. j4(|< 7|-|0/\/\P$0|\|

Sortableturnip's Law: As an online discussion of video game violence grows longer, the probability of a comparison involving Jack Thompson approaches 1

Re: NIMF Report Card Praises Game Biz, Give Parents an

I know that was word for word, but I would've expected him to say "3Y3 \/\/!11 P\/\/|\| J00 411!!!"

Game on, brothers and sisters.

------------------------------------------------------------------------------ "Those who sacrifice liberty for security deserve neither." -- Ben Franklin Game on, brothers and sisters.

Re: NIMF Report Card Praises Game Biz, Give Parents an

Or are reading the FTC's report and holding it's results higher than the PTC's (who's sample size is dramatically smaller).

By the by, the sample size from the article linked by Thompson?  Nine.

 

Andrew Eisen

Re: NIMF Report Card Praises Game Biz, Give Parents an

Nine? Nine?! Nine, what? Countries? States? Districts? Nine whaaat?

Game on, brothers and sisters.

------------------------------------------------------------------------------ "Those who sacrifice liberty for security deserve neither." -- Ben Franklin Game on, brothers and sisters.

Re: NIMF Report Card Praises Game Biz, Give Parents an

Nine attempts at buying an adult rated game.  Also, the buyers were 16-years-old.

 

Andrew Eisen

Re: NIMF Report Card Praises Game Biz, Give Parents an

*lols uncontrollably* And they call that a credible study! HAH!

Game on, brothers and sisters.

------------------------------------------------------------------------------ "Those who sacrifice liberty for security deserve neither." -- Ben Franklin Game on, brothers and sisters.

Re: NIMF Report Card Praises Game Biz, Give Parents an

Jack. Shut up. Now.

------------------------------------------------------------------------------

"Game on, brothers and sisters." -Leet Gamer Jargon

-----------------------------



"A Chrono Trigger is anything that unleashes its will or desire to change history!" -Gaspar

Re: NIMF Report Card Praises Game Biz, Give Parents an

Easy, Shadow, no need to get all bent out of shape over this loser.  Here's something to cheer you up:

 

jttshirt.jpg picture by bsamm97

Sortableturnip's Law: As an online discussion of video game violence grows longer, the probability of a comparison involving Jack Thompson approaches 1

Re: NIMF Report Card Praises Game Biz, Give Parents an

I'm not the "competition."  I'm the industry chief critic and worst nightmare.  GP is an industry shill.  Go back to school and learn some vocabulary.  Jack Thompson, Attorney Still Admitted in the Southern District of Florida!

Re: NIMF Report Card Praises Game Biz, Give Parents an

Keep THAT up, Jack, and you'll be arrested... Impersonating a lawyer is illegal you know...  (a felony too I believe)

On second thought... keep doing it ;)

"Go ahead and hate your neighbor, go ahead and cheat a friend. Do it in the name of Heaven, Jack Thompson'll justify it in the end." - nightwng2000

Re: NIMF Report Card Praises Game Biz, Give Parents an

And by the way:

John Bruce Thompson
DisbarredNot Eligible to practice in Florida

 

"Not eligible to practice in Florida"...

as in ANY part... disbarred as in no longer allowed to practice law.

Take it like a man, you've LOST, you've FAILED, you are DONE with your law career, move ON.

"Go ahead and hate your neighbor, go ahead and cheat a friend. Do it in the name of Heaven, Jack Thompson'll justify it in the end." - nightwng2000

Re: NIMF Report Card Praises Game Biz, Give Parents an

"Jack Thompson, Attorney Still Admitted in the Southern District of Florida!"

As what local pooper-scooper?

Hunting the shadows of the troubled dreams.

Hunting the shadows of the troubled dreams.

Re: NIMF Report Card Praises Game Biz, Give Parents an

Technically Jack Thompson destroyed himself.

Wait a minute this give me an idea for a pokemon themed photoshop, Jack vs. the florida bar. Jack uses self-destruct. The bar wins. Bar gets $43,000

Too bad I don't know how to use photoshop.

----------------------------------------------------

"What for you bury me in the cold cold ground?" - Tasmanian devil

---------------------------------------------------- Debates are like merry go rounds. Two people take their positions then they go through the same points over and over and over again. Then when it's over they have the same positions they started in.

Re: NIMF Report Card Praises Game Biz, Give Parents an

The Bar doesn't have the money.  You don't know that because Dennis McCauley has been required by his nazi keeper, Hal Halpin, not to report the latest development.  That is what happens when nazis think they can censor the news.  Jack Thompson

Re: NIMF Report Card Praises Game Biz, Give Parents an

So report it yourself... if it even exists... cmon give us a link... you've always been so eager to report your BS here, now's your chance to prove us wrong for once in your life!

...Hello? Anyone there?  ...didn't think so

"Go ahead and hate your neighbor, go ahead and cheat a friend. Do it in the name of Heaven, Jack Thompson'll justify it in the end." - nightwng2000

Re: NIMF Report Card Praises Game Biz, Give Parents an

The failure rate of retailers to comply with age ratings is close to 40%, not 20%.  Honestly, do gamers ever read ANYTHING?  http://www.parentstv.org/ptc/news/release/2008/0723.asp Jack Thompson

PS:  The failure rate in the UK is close to 50%.  Duh.

Re: NIMF Report Card Praises Game Biz, Give Parents an

Failure rate in the UK was 75% last thing I read.

http://www.harrowobserver.co.uk/west-london-news/local-harrow-news/2008/...

The 80% figure for the US was based on an FTC report.

But doesn't this suggest that legal enforcement is ineffective?  Retailers can be fined substantially for selling games to underage children.  My figures and yours show that the voluntary system with better publicity is more effective than a mandatory system without much publicity. 

Re: NIMF Report Card Praises Game Biz, Give Parents an

This is the same Parent Trash Cult that had to pay Vince McMahon and WWE $3.5 million and publicly apologize to them for lying about wrestling causing Lionel Tate to kill a 6-year-old girl half his size in cold blood, when he really watched The Flintstones and Cow and Chicken. Funny you don't mention that, since it happened around your neck of the woods.

Therefore, anything the PTC says is a lie, and as such, is unsubstantiated.

And the FTC report is more accurate.

Plus, any M-rated game sales to minors by themselves only represent less than 1% of all video game sales. Do the math, Metropolitian Moron of Miami.

Practice what you preach, loser: Grow up and get a life.

Geaux Saints, Geaux Tigers, Geaux Hornets, Jack Thompson can geaux chase a chupacabra.

Geaux Saints, Geaux Tigers, Geaux Pelicans. Solidarity for the Saints = No retreat, no surrender. 2013 = Saints' revenge on the NFL. Even through the darkest days, this fire burns always.

Re: NIMF Report Card Praises Game Biz, Give Parents an

Hey John you might want to have a read of this:

http://www.ftc.gov/opa/2008/05/secretshop.shtm

Now do you see the lowest bar for 2008?  That is M rated games.  The video game industry is doing an amazing job in comparison to movies and music.  But you might learn something if you got your information from credible sources like the FTC and not "watchdog" groups like the PTC.

-Ultimately what will do in mankind is a person's fear of their own freedom-

Re: NIMF Report Card Praises Game Biz, Give Parents an

So you claim the FTC did a study that finds that game retailers don't have a 80% complaince rate.  Then, when that report (which DOES, in fact, state that retailers do have an 80% compliance rating) is pulled out and shown to you, you pull out the fucking PTC?

Jesus, John, I always knew you were stupid, but that's pretty amazing idiocy there.

Re: NIMF Report Card Praises Game Biz, Give Parents an

Jack and credibility.....two things that NEVER go together......

Sortableturnip's Law: As an online discussion of video game violence grows longer, the probability of a comparison involving Jack Thompson approaches 1

Re: NIMF Report Card Praises Game Biz, Give Parents an

PS:  The UK already has enforcable laws in place, so what does that tell you about regulations and why it is better to inform parents of the rating system?

Nice own goal on the logic playing field, Jack.

Re: NIMF Report Card Praises Game Biz, Give Parents an

Awwww *gives a big ole man hug* It's okay... I'm here for you.

Coincidentally... the study done by the FTC had a sample size 2.5 times that of the PTV sample, covered 8 retailers, and involved more media than just video games. In summation, their study has more statistical strength to back up their results, and should therefor, be seen as valid.

Re: NIMF Report Card Praises Game Biz, Give Parents an

That study was made by the Parents Television Council, which I doubt holds more clout than the Federal Trade Commission.

Plus, the article was posted back in July: things can change pretty quickly in four months. I know you went from disrespectful lawyer to Internet troll in 30 days.

Game on, brothers and sisters.

------------------------------------------------------------------------------ "Those who sacrifice liberty for security deserve neither." -- Ben Franklin Game on, brothers and sisters.

Re: NIMF Report Card Praises Game Biz, Give Parents an

Glad to know you would rather trust a biased organisation with an agenda to grind over the Federal Government's appointed organization that oversees trade standards.

Just once again showing that you cherry pick the information that best suits your agenda.

I also must say this. You bring your PTC study before Congress. I will bring the FTC study. Let's see which one they back.

E. Zachary Knight
Oklahoma City Chapter of the ECA
MySpace Page: http://www.myspace.com/okceca
Facebook Page: http://www.facebook.com/profile.php?id=1325674091

Re: NIMF Report Card Praises Game Biz, Give Parents an


I enjoy seeing how Circuit City ranked the worst on their 'studies', but since they are near going out of business, I don't doubt it.  If you figure in the % of games those retailers sell total, I think that would still work out to 20% failure rate.

---
Nido Web Flash Tutorials AS2 and AS3 Tutorials for anyone interested.
How to set Xbox 360 Parental Controls

Nido Web Flash Tutorials AS2 and AS3 Tutorials for anyone interested.
How to set Xbox 360 Parental Controls

Re: NIMF Report Card Praises Game Biz, Give Parents an

The Parent's Television Council isn't a credible source Thomspon.

Re: NIMF Report Card Praises Game Biz, Give Parents an

Dennis, try at least to be grammatical in your headlines, even if they are lies.  "Give" should be "Gives."  Didn't you learn anything in journalism school?  Oh, I forgot.  You never went.  Jack Thompson

AE: You're no paragon of flawless grammar and spelling yourself.  Check out the very first paragraph of your recent Human Events article.

Re: NIMF Report Card Praises Game Biz, Give Parents an

Is this your opinion as a fellow "journalis" John?

-Ultimately what will do in mankind is a person's fear of their own freedom-

Re: NIMF Report Card Praises Game Biz, Give Parents an

If you would stop putting all your two-sentence points in separate posts and take your time to put them in one sensible paragraph like you're taught IN MIDDLE SCHOOL, that'd be really great.

Re: NIMF Report Card Praises Game Biz, Give Parents an

He learnt how to use a spell checker, something you clearly never did.

Re: NIMF Report Card Praises Game Biz, Give Parents an

a pity you never practised what you preach, you fucking hack.  i've never seen so many grammatical and spelling errors in documents until you came along.

Here are we -- and yonder yawns the universe.

Here are we -- and yonder yawns the universe.

Re: NIMF Report Card Praises Game Biz, Give Parents an

John Bruce Thompson: devolving as we speak.

Coincidentally, did you remember anything in law school?....You did?...Then why were you disbarred? ZING!

Game on, brothers and sisters.

------------------------------------------------------------------------------ "Those who sacrifice liberty for security deserve neither." -- Ben Franklin Game on, brothers and sisters.

Re: NIMF Report Card Praises Game Biz, Give Parents an

Which one still has their chosen propfession again Thompson?

Re: NIMF Report Card Praises Game Biz, Give Parents an

awwww. Did someone wake up on the cranky side of the bed this morning? Well don't worry about that. I'll make you a nice big bowl of oatmeal, warm you up a nice glass of milk, and give you a hug. That will chipper up your day :)

Re: NIMF Report Card Praises Game Biz, Give Parents an

Didn't you learn anything as a lawyer? Oh wait, obviously not.

Re: NIMF Report Card Praises Game Biz, Give Parents an


Remember this is the guy that put porn in a court filing, and I am pretty sure it has grammatical errors out the wazoo too.

---
Nido Web Flash Tutorials AS2 and AS3 Tutorials for anyone interested.
How to set Xbox 360 Parental Controls

Nido Web Flash Tutorials AS2 and AS3 Tutorials for anyone interested.
How to set Xbox 360 Parental Controls

Re: NIMF Report Card Praises Game Biz, Give Parents an

There is no 80% compliance rate by retailers with the ESRB ratings.  Another "fact" Walsh has fabricated.  Follow the money.  Jack Thompson  

Re: NIMF Report Card Praises Game Biz, Give Parents an

Provide evidence or shut the fuck up John.

-Ultimately what will do in mankind is a person's fear of their own freedom-

Re: NIMF Report Card Praises Game Biz, Give Parents an

Jack and sense......two things that NEVER go together......

Sortableturnip's Law: As an online discussion of video game violence grows longer, the probability of a comparison involving Jack Thompson approaches 1

Re: NIMF Report Card Praises Game Biz, Give Parents an

"Hey everyone, I'm irrelevent and my professional misconduct got me booted from my job.  Pay attention to me!  Jack Thompson"

Re: NIMF Report Card Praises Game Biz, Give Parents an

You should read the 2008 FTC Secret Shopper Report.

http://www.ftc.gov/opa/2008/05/secretshop.shtm

The wonders of actually researching before commenting.

E. Zachary Knight
Oklahoma City Chapter of the ECA
MySpace Page: http://www.myspace.com/okceca
Facebook Page: http://www.facebook.com/profile.php?id=1325674091

 
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AvalongodAgain I think we're conflating the issue of whether Sarkeesian's claims are beyond critique (no they're not) and whether its ever appropriate to use sexist language, let alone physical threats on a woman to intimidate her (no it isn't)08/29/2014 - 5:04pm
prh99Trolling her or trying to assail her integrity just draws more attention (Streisand effect?). Which is really not what the trolls want, so the only way to win (if there is a win to be had) is not to play/troll.08/29/2014 - 5:02pm
prh99Who cares, just don't watch the damn videos if you don't like her. Personally, I don't care as far as she is concerned as long there are interesting games to be played.08/29/2014 - 4:34pm
Andrew EisenZip - And yet, you can't cite a single, solitary example. (And no one said you hated anyone. Along those lines, no one claimed Sarkeesian was perfect either.)08/29/2014 - 3:51pm
Andrew EisenSaint's Row: Gat Out of Hell was just announced for PC, PS3, PS4, Xbox 360 and Xbox One making it the 150th game For Everything But Wii U! Congratulations Deep Silver!08/29/2014 - 3:49pm
ZippyDSMleeI do not hate them jsut think its mostly hyperlobe.08/29/2014 - 3:40pm
Andrew EisenSleaker - I'd say that's likely. From my experience, most who have a problem with Sarkeesian's videos either want to hate them in the first place (for whatever reason) or honestly misunderstand what they're about and what they're saying.08/29/2014 - 3:16pm
james_fudgeWe appreciate your support :)08/29/2014 - 2:55pm
TechnogeekIt gives me hope that maybe, just maybe, the gaming community is not statistically indistinguishable from consisting entirely of people that your average Xbox Live caricature would look at and go "maybe you should tone it down a little bit".08/29/2014 - 2:49pm
TechnogeekI just want to say that while I've disagreed with the staff of this site on several occasions, it's still good to see that they're not automatically dismissing Anita's videos as a "misandrist scam" or whatever the preferred dismissive term is these days.08/29/2014 - 2:49pm
E. Zachary KnightZippy, So you can't find even one?08/29/2014 - 1:04pm
ZippyDSMleeAndrew Eisen:Right because shes prefect and never exaggerates... *rolls eyes*08/29/2014 - 12:53pm
SleakerAnd honestly, nearly all of the games she references, or images she depicts I've always cringed at and wondered why they were included in games to begin with, from pinups through explicit sexual depictions or direct abuse. I think it's cheap storytelling.08/29/2014 - 12:35pm
Sleaker@AE - aren't most people fundamentally misunderstanding her at this point? haha.. On a related note I think a lot of the backlash is coming from males that think she is telling them their 'Generic Male Fantasy' is bad and wrong.08/29/2014 - 12:33pm
Andrew EisenAnd no, I don't think the female community would be upset over the performance of a case study in and of itself. Possibly the mostivations behind such a study, the methodology or conclusions but not the mere idea of a case study.08/29/2014 - 12:29pm
Andrew EisenAmusingly, these videos aren't saying you can't/shouldn't use tropes or that sexual representations are inherently problematic so those are very silly things to have a problem with and indicate a fundamental misunderstanding of the series.08/29/2014 - 12:29pm
SleakerDo you think the female community would get extremely angry over a male doing a case study on the negative impact of sex-novels and their unrealistic depiction of males and how widespread they are in american culture?08/29/2014 - 12:25pm
SleakerThe other thing that people might find problematic is that they see no problem with sexual representations of females (or males) in games. And realistically, why is there anything wrong with sexual representations in fiction?08/29/2014 - 12:24pm
SleakerTo even discuss or bring up these issues at a cultural level to begin with. Going straight for games to many probably feels like a huge overstepping given that it's interactive story in many cases, and when you're telling a story why can't you use tropes.08/29/2014 - 12:21pm
SleakerI think a large part of the controversy stems from the idea that games aren't culture setters, but culture reactors, and simply depict what is already in culture. So people don't care that games use tropes or are blind to them because we've failed ...08/29/2014 - 12:20pm
 

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