EA's NFL Exclusive Does Not Include Mobile Games

August 6, 2009 -

Although EA's exclusive licensing deal with the NFL and NFL Players Association has outraged some gamers and even sparked a class-action lawsuit, it appears that, while negotiating with league, the game publishing giant neglected to wrap up the mobile device rights for NFL games.

By way of example, BitMob points out that Gameloft has released NFL 2010 this month for iPhone/iPod Touch. Screenshots for the $7.99 App Store download clearly show actual NFL team and player names. The game appears to be available for non-Apple phones as well.

It seems quite puzzling that EA would let development rights for any platform slip away, particularly for the popular Apple platforms.  

-Doug Buffone, ECA intern


Comments

Re: EA's NFL Exclusive Does Not Include Mobile Games

To be honest, I doubt EA's negotiation team could have known that gaming on Mobile phone would take off as much as it has when this deal was negotiated (a number of years ago now, I presume).

They may have tried to secure exclusivity once it became apparent that it would become a popular platform, but by then the NFL may have been in negotiations with other parties for the mobile licenses.

Re: EA's NFL Exclusive Does Not Include Mobile Games

Nobody takes iPhone gaming seriously, not even Apple.  That's why the iStore is such a clusterfuck.

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Re: EA's NFL Exclusive Does Not Include Mobile Games

Apple doesn't take anything seriously, which is why they still rely on security-through-obscurity for most of the MacOS side of things.
They mostly want you to pay the Apple-tax and then move along.
Or why they demand people sign an NDA to receive compensation for exploded iPods and so on.

However, while Apple may not take iPhone gaming seriously, a major publisher like EA is bound to do so, there's quite a bit of money to be made.
But I assume they don't re-negotiate their gaming licenses every year, so mobile phone platforms may simply have been left out of the original negotiations. Count on it that EA will have the exclusive license for mobile platforms as soon as their current agreement runs out though.

Re: EA's NFL Exclusive Does Not Include Mobile Games

To be fair no one gives a damn about cell phone games.

http://www.magicinkgaming.com/

Re: EA's NFL Exclusive Does Not Include Mobile Games

Too bad no one gives 2 shits about a mobile nfl game, just bring the NFL 2K series.

 
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MonteThough from a business side, i would agree with the article. While it would be smarter for developers to slow down, you can't expect EA, Activision or ubisoft to do something like that. Nintnedo's gotta get the third party back.02/28/2015 - 4:36pm
MonteThough it does also help that nintendo's more colorful style is a lot less reliant on graphics than more realistic games. Wind Waker is over 10 years old and still looks good for its age.02/28/2015 - 4:33pm
MonteWith the Wii, nintnedo had the right idea. Hold back on shiny graphics and focus on the gameplay experience. Unfortunatly everyone else keeps pushing for newer graphics and it matters less and less each generation. I can barely notice the difference02/28/2015 - 4:29pm
MonteON third party developers; i kinda think they should slow down to nintendo's pace. They bemoan the rising costs of AAA gaming, but then constantly push for the best graphics which is makes up a lot of those costs. Be easier to afford if they held back02/28/2015 - 4:27pm
Matthew Wilsonhttp://www.forbes.com/sites/insertcoin/2015/02/28/the-world-is-nintendos-if-only-theyd-take-it/ I think this is a interesting op-ed, but yeah it kind of is stating the obvious.02/28/2015 - 2:52pm
prh99The government probably doesn't need an app, but I was think more along the lines of a company that was going to sell the collected info. “If you're not paying for the product, you are the product” sometimes even if you pay.02/28/2015 - 1:50pm
E. Zachary KnightWhat better way for the government to keep track of you than to get you to install an app that lets you insult the government.02/28/2015 - 11:03am
prh99No, but I looked it up and it's basically spyware. Their privacy policy says their apps tracks among other things your location and browsing habits via cookies.02/28/2015 - 8:20am
Ryan RardinHas anyone here heard of an app called iCitizen? It's basically Yelp for politicians.02/28/2015 - 5:16am
Andrew EisenAh, not linked in the way you (and everyone else) want and expect. That's true.02/27/2015 - 10:06pm
Matthew Wilsonthey are not linked in a way that tracks purchases though. the fact that they have to send a code for the other system shows that they are not linked in the way it counts.02/27/2015 - 9:39pm
Andrew EisenAccounts are already linked. Have been for quite a while. Also, Mario vs. Donkey Kong was announced as a cross-buy title during last January's Nintendo Direct.02/27/2015 - 9:25pm
Matthew Wilsonhttp://www.vg247.com/20…/…/27/olli-olli-3ds-wii-u-cross-buy/ I wounder if this is a sign that Nintendo may finally link accounts across the 3ds/wiiu in the near future.02/27/2015 - 9:18pm
prh99http://www.romanoriginals.co.uk/invt/70931?colour=Blue The dress does comes in white and blue but both have black lace and a sheer back top, I don't see gold or brown. 02/27/2015 - 8:54pm
ZippyDSMleeDungeons was a so bad so good game to me so I been keeping up with its sequel which will more of a Dungeon Keeper clone. As for pre order out of 7 preorders I was not burnt by 2... Add my contempt of most of modern game design.Ya I have all kinds of hurt.02/27/2015 - 8:40pm
MechaTama31I don't even want to know...02/27/2015 - 8:22pm
ZippyDSMleeFun? I can do fun…. I think LOL. Dungeons 2 is on preorder but not via steam... >> Hell I am breaking all kinds of personal butthurt rules to even THINK about pre order...02/27/2015 - 8:12pm
E. Zachary KnightHad some fun discussions about that dumb dress on Facebook. I opened the original picture in GIMP and sampled the colors and determined them to be Blue and Gold. People still say I am wrong.02/27/2015 - 7:41pm
ConsterTime for something completely different: #teamwhiteandgoldllama!02/27/2015 - 7:27pm
ZippyDSMleeAndrew Eisen: I'll try. ^^02/27/2015 - 5:40pm
 

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