ECA's Halpin Weighs in on Universal Ratings

September 1, 2009 -

Late last week the Federal Communications Commission announced that it would look into the potential for a universal content rating system to span various forms of media.

Hal Halpin (left), president of the Entertainment Consumers Association, has now weighed in on the topic:

Like the respective trade associations which represent the entertainment industry’s various media, we were surprised to hear of the FCC’s interest in exploring the possibility of a universal ratings system. It is odd that video and movies were not included, which would have then been encompassing and more valuable to consumers, in theory.

 

As for if the ECA is in favor of such an endeavor, it would be too early to speculate, not knowing anything more than the cursory details. Our position remains that we fully support the ESRB and believe it to be an important component in the product purchasing process.

FULL DISCLOSURE DEPT: The ECA is the parent company of GamePolitics.


Comments

Re: ECA's Halpin Weighs in on Universal Ratings

A Universal System wouldn't work, considering normally a R rated movie is alot more violent than a M rated game.

Re: ECA's Halpin Weighs in on Universal Ratings

As long as the new rating system and console makers allow adults in America to have a rating for ourselfs and not censored games I'd be happy.

Re: ECA's Halpin Weighs in on Universal Ratings

I like the ESRB. I am worry that we will get a worse rating system.

Re: ECA's Halpin Weighs in on Universal Ratings

The movie industry prob paid them off to not have them in the new rating system.

Re: ECA's Halpin Weighs in on Universal Ratings

I'm just not happy with it unless it's completely universal, otherwise it isn't a universal rating system, regardless of how the FCC try to sell it.

I can't help wondering how much of the decision to not include movies and videos is genuinely down to enforcability, and how much is down to the considerable lobbying power of the Movie industry.

Re: ECA's Halpin Weighs in on Universal Ratings

No you are not surprised its a given we will have one in time if just to align TV,film,DVD and game ratings.

 

Now if the FCC wants to control or create on its own a uni rating system that would be surpsieing since there are many things that would make it imposable if done from that direction but if like the ESRB the FCC and other bits of government want to get the ball rolling and make a new system or push the ESRB to expand what it rates that would be a good thing. This conversation needs to start now so it will build momentum, I just hope the ESRB is willing to take on the task otherwise everything is put off a decade until everyone gets on the same page again........


Until lobbying is a hanging offense I choose anarchy! Stop supporting big media and furthering the criminalization of consumers!! http://zippydsmlee.wordpress.com/


Copyright infringement is nothing more than civil disobedience to a bad set of laws. Let's renegotiate them.

---

http://zippydsm.deviantart.com/

 
Forgot your password?
Username :
Password :

Poll

Will an M rating hurt Batman: Arkham Knight's sales?:

Shout box

You're not permitted to post shouts.
Andrew EisenBullying resulting from criticizing fiction is not the critic's fault. Fiction is not always unrealistic. Neither begets sexual objectification.02/27/2015 - 11:56am
Andrew EisenSubjective? Sure, but that doesn't matter because no one's trying to regulate sexual objectification. Plenty of room to criticize sexual objectification in multiple forms of media (like Sarkeesian already does). 02/27/2015 - 11:56am
ConsterDon't 'beauty rags' already get plenty of criticism?02/27/2015 - 9:02am
ZippyDSMleeEh still rather subjective… the haters would be better off going after teen and beauty rags and magazines than fiction, fiction follows reality and going after fiction tends to turn into a bullying fest’s… plus its fiction its unrealistic to start with….02/27/2015 - 1:10am
MechaTama31That's a pretty difficult anatomy to break.02/26/2015 - 11:09pm
MechaTama31"the way her animations repeatedly break her anatomy" <-- I'm sorry, but we are talking here about the woman who can roll up into a little ball and live to tell the tale, yes? ;)02/26/2015 - 11:09pm
Andrew EisenAs far as examples that could be culled from female game characters though, that one's pretty mild.02/26/2015 - 9:11pm
Andrew EisenNot as much the heels or the suit in and of themselves but certainly the way her animations repeatedly break her anatomy to show off her lady bits.02/26/2015 - 9:10pm
E. Zachary KnightWell, Samus's heels are certainly impracticable, but I wouldn't really call her Zero suit objectified. I don't really feel that the new Lara Croft is objectified either, but that is my subjective opinion.02/26/2015 - 9:08pm
Andrew EisenTomb Raider: No but we haven't seen much of anything yet. Samus: Yes.02/26/2015 - 9:07pm
ZippyDSMleeWould you call the new tomb raider objectified? WOuld Samus Aran from the new Smash bros be objectified?02/26/2015 - 9:02pm
WonderkarpI'm hoping they put the rest of the comic book ghostbusters in there. Ortiz and Rookie(From GB the game)02/26/2015 - 8:38pm
Wonderkarpghostbusters board game is doing great. getting close too a 3rd extra playable Character. Ron Alexander.02/26/2015 - 8:37pm
Andrew EisenSmurfette is not subjective. If there's more than one female character, it's not Smurfette. Anyway, as with everything on the list, Smurfette is, in and of itself, not necessarily a bad thing.02/26/2015 - 8:32pm
Andrew EisenI think there's 5 women (out of 15, I think) but other than one being a bit more "hippy" than the others, they pretty much all have the same body type. Especially when compaired to the huge variety of male body types.02/26/2015 - 8:31pm
Wonderkarpso I dont see Smurfette as a bad thing. Unless like all your female characters are Smurfette. remember the Smurfs also had Sassette02/26/2015 - 8:29pm
E. Zachary KnightOne good example of the larger issues is one Anita used in the presentation, Blizzard's Overwatch game. There are a dozen men in the game with a dozen body types. But there are only 4 women with 2 body types, but 3 of them have the same one.02/26/2015 - 8:28pm
Wonderkarpthe smurfette thing is subjective to how many female characters you have. Take Sonic for example. You have Amy, who is obvious smurfette, but there's several other female characters now without that. Including the original animated seriescomics with Sally02/26/2015 - 8:28pm
E. Zachary KnightAE. Very true. I think that is where I was going, but it didn't come out right. Jack Harkness is sexy but not objectified. Whereas, a women would have to be objectified in order to be "sexy" in most games.02/26/2015 - 8:26pm
E. Zachary KnightAnd as Andrew pointed out, there is a big difference between a sexualized man, and an idealized man. But for some reason, there is no distinction between women in games. For the most part.02/26/2015 - 8:25pm
 

Be Heard - Contact Your Politician