People for the Ethical Treatment of Animals (PETA) has launched a browser-based Flash game to call attention to what the group calls “outdated killing methods” utilized by the McDonald’s fast-food chain.
Super Chick Sisters is a Super Mario-like five level game that has players attempting to rescue Princess Pam (Pamela Anderson) who has been kidnapped by the Evil Ronald McDonald. Information from PETA’s campaign against McDonald’s is sprinkled throughout, for example a chick tells your character, “Chickens who are killed by McDonald’s suppliers have their throats cut while they are still alive. You must save them from this cruelty!”
A kid-friendly version is available as well.
PETA notes that:
McDonald's American suppliers are under fire for using an outdated killing method that often causes birds to suffer the pain of broken wings and broken legs, to have their throats cut while they are still conscious, and to be scalded to death in defeathering tanks.
PETA is urging McDonald’s U.S. suppliers to adopt a more humane killing method that is being used in Europe.