How Much Longer Can EA Stand by Tiger?

December 11, 2009 -

As the sordid details of Tiger Woods’ personal life continue to unfold in the national media the question arises: will Electronic Arts stick by their videogame cover boy?

While EA issued a statement a week ago saying that it wouldn’t dump Woods, the media frenzy surrounding Tiger’s transgressions continues to grow and more information is revealed seemingly everyday, all of which could influence EA’s stance.

A Forbes column contains the opinion that Tiger’s days are numbered as an EA spokesman, going so far as to say that “Tiger is done as a corporate pitchman” overall, regardless of what companies sticking by him are currently saying now.

The columnist also believes that the Tiger scandal will force companies to do full diligence on a spokesperson before choosing them:

…companies that throw big money at athletes are going to do a lot of research on them to make sure they are not phony (or make risk-adverse decisions based on information they do have) and funnel their endorsement dough at popular athletes whose image will not blow up.

Some of these athletes may not even be among the best in their field, but they will typically be in global sports and not be ticking time bombs.

Forbes writes that no other golfers carry enough buzz among consumers to fill Tiger’s shoes. Certainly however, EA could find a new PGA pro to build its game around if events warranted. Phil Mickelson might be the perfect choice, though he may need to work on his fist pump to take it to Tiger’s level.

What do you think? Should EA keep Tiger on board?


Comments

Re: How Much Longer Can EA Stand by Tiger?

Next year, I bet EA will rename the franchise:

Yong-eun Yang PGA Tour '11

Re: How Much Longer Can EA Stand by Tiger?

I heard Nike is sticking w/him all the way & I also heard they are hoping he can get his life in that area changed. Lol Nike's new logo should be: "Just do me."

 

 

"It's better to be hated for who you are, then be loved for who you are not." - Montgomery Gentry

"It's better to be hated for who you are, then be loved for who you are not." - Montgomery Gentry

Re: How Much Longer Can EA Stand by Tiger?

Extramarital affairs put a black eye to any significant other Reguardless of Gender, Race or Creed

EA Should start to pull tiger woods's Name from the cover and his playable character(Not that he's retired, yet) as a result of this stupid situation

Watching JT on GP is just like watching an episode of Jerry springer only as funny as the fights

America has just became its own version of the Jerry Springer Show after a bizarre moment in Florida involving a carnival worker.

Re: How Much Longer Can EA Stand by Tiger?

I think EA should ditch him. He is a dog & a man whore. Ewwww......makes me question if he even used condoms w/the other women. But makes me wonder if some of the females that are coming out of the woodwork are being serious or are just faking? But why would any woman get w/him? Other than money.....other than power & of course of than fantasizing about him. But why? I don't like golf. It is a very boring game to me anyways......to others it's not. & damn he HAD a hot blonde as a wife from Sweden or something like that.....? Of course I would move to Sweden too. But he just went from being Tiger to Cheetah. LMAO! :D I know Gatorade got rid of him b/c Gatorade's motto is "Is it in you?" LMAO! Oh boy......& since he has an array of vehicles to his name, his Escalade has a hole-in-one. & what's the diff between Tiger Woods & Santa Clause? Santa stops at three ho's.

I think if EA keeps him, it will be a bad idea & may lose money b/c of keeping him.

 

 

"It's better to be hated for who you are, then be loved for who you are not." - Montgomery Gentry

"It's better to be hated for who you are, then be loved for who you are not." - Montgomery Gentry

Re: How Much Longer Can EA Stand by Tiger?

this tiger woods mess is crazy. its like he is the new OJ minus a murder.

Re: How Much Longer Can EA Stand by Tiger?

If everyone in the world who was having an affair was fired from their job today, the economy would collapse.

Re: How Much Longer Can EA Stand by Tiger?

True. But wouldn't that be public affairs meaning people would find out about those affairs w/men or women & then give that person a bad rep.? Where I live, I call some girls there Mud sharks. If you know what it means, I wouldn't say it to a black man w/a white woman or a black woman w/a white man. It's very offensive. & if I knew there were people around & found out they were cheating on their wives, gf's or fiance's I would stop talking to them. But to some other females, it is an opportunity.

 

 

"It's better to be hated for who you are, then be loved for who you are not." - Montgomery Gentry

"It's better to be hated for who you are, then be loved for who you are not." - Montgomery Gentry

Re: How Much Longer Can EA Stand by Tiger?

Great, now even GP is reporting this garbage.

If true, does it make him the kind of scum I would step on if they were in the street dying? Probably.

Is it my, or anyone elses, business outside his family.. no.

"We never paid any heed to the ancient prophecies... Like fools we clung to the old hatreds, and fought as we had for generations"

"We never paid any heed to the ancient prophecies... Like fools we clung to the old hatreds, and fought as we had for generations"

Re: How Much Longer Can EA Stand by Tiger?

This is why it's smarter to use the name of the sport and not a celebrity so you don't have to backtrack later koff mike tyson's punch out koff. Madden's a hundred years old so he's probably "safe."

 

It all comes down to this: Will people choose to NOT buy the game because Tiger's on the cover? Fair or not, I'd say yes. Which means they need to drop him, call the game "PGA Tour 2011" and feature a random golfer on the cover each year just like Madden, NBA Live, NHL, NASCAR, FIFA, etc.

 

The biggesr question is, can he get his WIFE to not drop him? He's humiliated her by basically saying to the world "she's not enough for me." If he tripled her prenup agreement, agreed to some counseling and agreed to some sort of accountability arrangement, he might convince her he's serious about not doing it again, and he might also keep some of his endorsements on top of that.

 

He just announced he's taking a break from golf. If I assumed I'd get booed, I'd take a break, too.

Re: How Much Longer Can EA Stand by Tiger?

> It all comes down to this: Will people choose to NOT buy the game because Tiger's on the

> cover? Fair or not, I'd say yes.

You hit the nail right on the head. In this country violence is okay, but sex is dirty and evil and disgusting. Generally the public will react to that and villify the person. Have an affair, you're a pervert. Start a war over manufactured evidence that kills thousands and you're a patriot.

Show a boob and it's dirty, cut off a boob and that's some fine entertainment.

Re: How Much Longer Can EA Stand by Tiger?

He disrespected her too by doing it. Makes me wonder if he's doing this to get more publicity.

 

 

"It's better to be hated for who you are, then be loved for who you are not." - Montgomery Gentry

"It's better to be hated for who you are, then be loved for who you are not." - Montgomery Gentry

Re: How Much Longer Can EA Stand by Tiger?

Shocking, a famous person cheats on their spouse!

Re: How Much Longer Can EA Stand by Tiger?

John Daly's PGA Tour Golf 2011.

Re: How Much Longer Can EA Stand by Tiger?

Why not do a comedy golf game you get points for hitting other players, pissing in a hole,pissing on otehr players stuff without them notceing, normal golf stuff how much you can drink and still get near a hole and fighting/sword play with golf sticks, it'd be a riot do it in a cartoonist chibi style to!


Call it Tigers bad golf day!!



Until lobbying is a hanging offense I choose anarchy! CP/IP laws should not effect the daily life of common people! http://zippydsmlee.wordpress.com/


Copyright infringement is nothing more than civil disobedience to a bad set of laws. Let's renegotiate them.

---

http://zippydsm.deviantart.com/

Re: How Much Longer Can EA Stand by Tiger?

http://www.youtube.com/watch?v=Q-hlyr1il1Q

How about that? :P

"Go ahead and hate your neighbor, go ahead and cheat a friend. Do it in the name of Heaven, Jack Thompson'll justify it in the end." - nightwng2000

"Go ahead and hate your neighbor, go ahead and cheat a friend. Do it in the name of Heaven, Jack Thompson'll justify it in the end." - nightwng2000

Re: How Much Longer Can EA Stand by Tiger?

EPIC WIN for conan o brian Mocking Tiger Woods there, here's more from david Letterman

http://www.youtube.com/watch?v=PAMDf02yU6c

Watching JT on GP is just like watching an episode of Jerry springer only as funny as the fights

America has just became its own version of the Jerry Springer Show after a bizarre moment in Florida involving a carnival worker.

Re: How Much Longer Can EA Stand by Tiger?

Should they keep him? Yes. Will they keep him? Probably not. In the end, it won't matter. He'll still be rich. He'll still play golf. He will just be making a ridiculous amount of money instead of an insanely ridiculous amount.

Re: How Much Longer Can EA Stand by Tiger?

This is why I never ever, Ever, EVER, EVER, EVER want to be a celebrity. Do one thing wrong, ONE THING and the media will NEVER let you move on with your life, they'll ruin it.

Re: How Much Longer Can EA Stand by Tiger?

Lol all you have to do nowadays is just get your hand burned by a cup of coffee at McDonald's & you win the court & you are a celeb for a limited time.

 

 

 

"It's better to be hated for who you are, then be loved for who you are not." - Montgomery Gentry

"It's better to be hated for who you are, then be loved for who you are not." - Montgomery Gentry

Re: How Much Longer Can EA Stand by Tiger?

I seriously don't know what the big deal is about this. He had an affair, so what? So do a hell of a lot other people. This one just happens to be a famous golfer, go figure.

Re: How Much Longer Can EA Stand by Tiger?

I'm waiting for someone in the media (or Jimmy Carter) to play the race card on this.  My liberal friends (who are nice people, BTW) already are crying that this is part of the "vast right wing consp1racy".   It's only a matter of time.

Re: How Much Longer Can EA Stand by Tiger?

Someone was telling me that they saw on TV a story about how the black community was angry about Tiger cheating on his white wife with more white women.  I shit you not.

Re: How Much Longer Can EA Stand by Tiger?

I remember that. lol. Of course their angry depends on the black community if they are racist about it or not racist. I'm not going to say why either.......i have heard alot of talk w/other females about this kind of situation......

 

 

"It's better to be hated for who you are, then be loved for who you are not." - Montgomery Gentry

"It's better to be hated for who you are, then be loved for who you are not." - Montgomery Gentry

Re: How Much Longer Can EA Stand by Tiger?

I thought black people wanted to encourage race relations.  That sounds like exactly what Tiger was doing.

---

He was dead when I got here.

--- With the first link, the chain is forged.

Re: How Much Longer Can EA Stand by Tiger?

I think I know way too much about Tiger Woods' personal life.  Other than that, I see no reason to drop him from a brand unless the brand is already sinking in sales.   As I see it, he's a formidable force in Pro Golf, and that's how he's marketed.  EA should keep him unless sales suffer.

Re: How Much Longer Can EA Stand by Tiger?

I heard now he is retiring from his career now...... :?

 

 

"It's better to be hated for who you are, then be loved for who you are not." - Montgomery Gentry

"It's better to be hated for who you are, then be loved for who you are not." - Montgomery Gentry

Re: How Much Longer Can EA Stand by Tiger?

Sales won't suffer. besides other sports have gambling addicts, rapists cleared by shady lawyers (Kobe Bryant is no the only one fellows), convicted felons, steroid powered athletes and wife beaters. Those sports haven't suffered so golf is not any different.

Re: How Much Longer Can EA Stand by Tiger?

I didn't know that cheating on your wife  affected your golfing skill.  Isn't that what the game is about?

I mean, I could totally understand dropping him if it were Tiger Woods 2009 Fidelity Simulator but it's Tiger Woods 2009 golf.

------- Morality has always been in decline. As you get older, you notice it. When you were younger, you enjoyed it.

Re: How Much Longer Can EA Stand by Tiger?

I'm pretty sure that the fact that he's in the public spotlight for a negative reason, his wife is going to leave him, and that he's losing endorsement deals will have some affect on his golfing.

Re: How Much Longer Can EA Stand by Tiger?

Right.  So it's not the cheating that's affecting his golfing.  It's that the media went full blown after him that's going to affect his golfing.

------- Morality has always been in decline. As you get older, you notice it. When you were younger, you enjoyed it.

Re: How Much Longer Can EA Stand by Tiger?

Sponser companies want people to advertise their products that will reflect a positive image of said product. When that person's image becomes tainted in the public eye, that person loses the ability to reflect that positive image of the product they advertise. So the sponser drops the person.

E. Zachary Knight
Oklahoma City Chapter of the ECA
http://www.theeca.com/chapters_oklahoma

Re: How Much Longer Can EA Stand by Tiger?

Not a chance.  They carried him for a reason; because he projected a positive and invincible figure.  He seemed like a person who was both a good role-model and an undefeatable golfer.  He is now looking like neither of those things.

If Gatorade will drop him and the 'Focus' line that they built up around him, I don't doubt EA can drop him.

Re: How Much Longer Can EA Stand by Tiger?

Gatorade already dropped him b/c of their motto: "Is it in you?" :)

 

 

"It's better to be hated for who you are, then be loved for who you are not." - Montgomery Gentry

"It's better to be hated for who you are, then be loved for who you are not." - Montgomery Gentry

Re: How Much Longer Can EA Stand by Tiger?

As someone from Minnesota, and has seen what absolutely stupid shit some high-paid athletes can do (I'm looking at you, Randy Moss, and you guys, Love Boat Incident guys, and you, Dante Culpepper), cheating isn't that big a deal.  EA had Moss on the cover of Madden AFTER he ran over a cop while smoking dope and playing PS2 in the front seat of his Mercedes, so, if they can let that go, I say keep Tiger on.  Hell, Bill Clinton was re-elected after it came out what a perv he is, so Tiger should have nothing to worry about.

---

He was dead when I got here.

--- With the first link, the chain is forged.

Re: How Much Longer Can EA Stand by Tiger?

man, i'm confused by all this, didn't he just have an affair? I mean, yeah, shame on him, and i know the media likes to have a field day by all this.

But it just seems like everyone is going WAY overboard on this.  maybe i'm missing something on account of the fact that all the articles i notice are more about what's happening to him, rather than what caused the whole scandal.

Re: How Much Longer Can EA Stand by Tiger?

Congratulations on making it possible for the comments to be hijacked by a completly different topic irrelevent to the article in question.

http://www.magicinkgaming.com/

Re: How Much Longer Can EA Stand by Tiger?

What caused the scandal is he did it with women that weren't his wife, and he got caught.  But you're right, the media is going way overboard on this.  I mean, East Anglia is a much more important story, especially considering what's going on in Copenhagen, but nobody outside of Fox News pretty much is talking about it.

---

He was dead when I got here.

--- With the first link, the chain is forged.

Re: How Much Longer Can EA Stand by Tiger?

I guess the fact that i have no idea what the hell you are talking about in the second part there really reinforces your point.

Re: How Much Longer Can EA Stand by Tiger?

And you're right, it does reinforce my point, because had this model been on something that liberals were rallying against, like "Emails linked to think tank about world terrorism reveal tainted research, suggesting that terrorism may not have been as big as anyone thought," you'd be damned sure it'd be all over the place.

---

He was dead when I got here.

--- With the first link, the chain is forged.

Re: How Much Longer Can EA Stand by Tiger?

And you as a member of the right would also refute it because one set of tainted research doesn't mean the whole terrorism threat isn't big.

Just as I'm saying (I'm not american, I'm not partaking in your partisanship) that one set of tainted research doesn't mean the whole climate change threat isn't big.  Especially in the realm of science.

------- Morality has always been in decline. As you get older, you notice it. When you were younger, you enjoyed it.

Re: How Much Longer Can EA Stand by Tiger?

Climate Change is bad?

Last I checked the climate was constantly changing anyway, long before humans were kicking dirt hard it was changing and long after the last of our kind draws breath it will still be chaning. The climate is far from static. Need proof? Just look at the massive, truly massive climate changes that have occured over the planet in the past. Most scientists will state that it takes millions of years to have such a dynamic swing in temperature, even if that is true, the past couple of years have thrown an odd pitch to the face of climatologists because it has been cooler than usual. It is a fluke or a snap of cold whether, right? It may be, or it might be the start of the planet going through a quick cooling spell for about 5 years. Who knows? You can't really tell.

On the topic of the Global Warming being caused by Humans thing though, that is pure trash. A much more serious issue is how to properly recycle materials other than metals effectively (metals are actually pretty simple to recycle) in an attempt to try and stop pollution.

"

Re: How Much Longer Can EA Stand by Tiger?

What's funny, though, is none of the East Anglia data for the past couple of years mentions the cooling.  That's what some of those emails are talking about.

---

You KILL Vampires. You don't DATE them.

--- With the first link, the chain is forged.

Re: How Much Longer Can EA Stand by Tiger?

They wouldn't mention something that basically says their theories are wrong without first saying that the current cooling trend is nothing but a total fluke of nature.

"

Re: How Much Longer Can EA Stand by Tiger?

I'm not saying that climate change isn't a big deal.  Look at my post a couple posts above.  I'm saying that we need to make sure our data is accurate BEFORE investing billions - if not trillions - of dollars to overhaul things with methods that will produce LESS power per dollar during an energy crisis and world-wide recession.  I'm also saying that this story is MUCH more important - therefore should have more news coverage - than Tiger Woods cheating on his wife, especially considering Copenhagen is already going on, and data will be cited there that was either created by East Anglia, or by studies that use data from East Anglia. 

---

He was dead when I got here.

--- With the first link, the chain is forged.

Re: How Much Longer Can EA Stand by Tiger?

But when that tainted research is used as the basis for so many other researchers' works, then it is a big deal.

Re: How Much Longer Can EA Stand by Tiger?

Basically, East Anglia's emails show a history of manipulating the data to prove their theories.  Because that [manipulated] data was used as the basis of a lot of 'global warming science', a lot of it is wrong.

For a good comparison, imagine this.  I'm comparing violence before the advent of video games vs. violence after.  After looking at the data year by year, I realize that murders have declined, especially among the youth of the USA.  However, that doesn't meet the end that Jack Thompson or whichever dumbass you choose wants me to reach, so I begin to gently manipulate the data.  Maybe I'll begin by using only murders by 'children and teenagers', which can be defined as anywhere from 0-18 year olds, 0-20 year olds, or, using a New York Law's definition, those between 0 and 26 years of age.  Obviously, I want the smallest number in the past, so I choose to use 0-18 up till pong and then increase the age range throughout, until in the last decade I'm using the data for murders committed by people 0 to 26 years old.  I have manipulated the dataset.  Then, I get rid of the original dataset.

Now, other people do the same experiment with my dataset, because it's quicker than redoing all that research and forming their own dataset, and all the sudden, it looks like the murder rate is on the rise, and I have proved my point through clever manipulation of the data.

Normally, at the peer review process, this would be caught onto, people would call bullshit on me, and I'd either have to claim to make a mistake or I'd be called out as a fraud.  Either way, I'd be done with my career.  But when those people who should be peer reviewing are all making money by pushing the same line as I am, they have an interest in NOT disagreeing with me.

The only difference is that at least the data concerning murders in the US is publicly available in original form, while the data used by 'climate scientists' is not.

Re: How Much Longer Can EA Stand by Tiger?

Exactly the point.  This isn't even about whether or not it exists.  It's that all data on global warming, at least since 2000, is tainted, and needs to be redone.  Nations are considering spending billions of dollars to try to reverse damage, based on information that is questionable at best.  Some nations will most likely go bankrupt, like the US.

I have no doubt that we need to figure out a way to lower carbon emissions.  Let's just make sure that, when we invest a shit-ton of money to do it, we aren't doing it because somebody lied to us.

---

He was dead when I got here.

--- With the first link, the chain is forged.

Re: How Much Longer Can EA Stand by Tiger?

The reference to east anglia is about the scientific papers that were stolen by hackers that appears to indicate falsified reports in the Climate Change debate.

FOX is the only place reporting is (it made small news snippet here in Canada) because it's one apparently fraudulent report among hundreds (if not thousands) of other scientific evidence.

FOX likes to present it as a huge conspiracy that takes down the entire climate science community.

------- Morality has always been in decline. As you get older, you notice it. When you were younger, you enjoyed it.

Re: How Much Longer Can EA Stand by Tiger?

FOX News, Feeding the minds of paranoid crackheads since 1997.

Re: How Much Longer Can EA Stand by Tiger?

FOX News is biased, CNN is biased, MSNBC is biased, hell even The Daily Show and The Colbert Report are biased but at least they will call out the Bullshit on the Right and the Left when they see it. All in All the major news networks just plain out suck, equally.

 "No law means no law" - Supreme Court Justice Hugo Black on the First Amendment

"No law means no law" - Supreme Court Justice Hugo Black on the First Amendment
 
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