Study Looks at What Girls Want Out of Games

July 7, 2010 -

While girls generally prefer problem solving aspects of videogames, they are not opposed to violent content, if it contains humorous undertones.

Student Lotte Vermeulen, of Belgium’s Ghent University, surveyed 983 gamers as part of her study entitled Girls Gaming Versus Guys Gaming. Her results indicated that females played about eight hours of games per week, versus 17 hours for men, but she explained away the disparity by stating, “…games are still looked upon as boys’ toys and that they are mostly tuned to the interests of men.”

Fine, then what do women want in a videogame? Vermeulen reported that women want a game to “be logical and easy to use,” and the combination of keys or controls should “not be too complicated.”

Also:

Women tend to give up when the game is not that easy to handle. They are less motivated to sacrifice time to get the knack of the game. Therefore, they mostly opt for shorter and simpler games, such as casual and social games.

Females also seemed to prefer game environments that featured sharp and bright colors and expressed a fondness for games that allowed them to “choose their own assignments and to explore freely.”

Speaking to News.com.au, Vermeulen added, “They want video designers to give them more than just games about kittens and pink ribbons.”


Comments

Re: Study Looks at What Girls Want Out of Games

Oh well, there goes yet another female stereotype that I don't fit.

Re: Study Looks at What Girls Want Out of Games

I can't quite put my finger on it, but from some of the language in her study (or summary of the study), she doesn't sound like a gamer herself.

Re: Study Looks at What Girls Want Out of Games

 This has always been a topic of interest to me, and watching what various researches come up with is always kinda amusing.

Part of the difficulty of talking about the topic is that it is a moving target.   Much of what 'boys' vs 'girls' want out of games is dependent on when (and by proxy, how) they were raised and how games are viewed within their age range.

Though I also find it amusing that the single biggest change that can be made which will get more female gamers (at least at the moment) is simply having a good solid tutorial.....

Re: Study Looks at What Girls Want Out of Games

Theres more to the article

"She added boys liked playing games featuring beautiful, scantily-dressed women."

 
Well Thats a captain obivous remark from lotte vermeulen

 

Watching JT on GP is just like watching an episode of Jerry springer only as funny as the fights

America has just became its own version of the Jerry Springer Show after a bizarre moment in Florida involving a carnival worker.

Re: Study Looks at What Girls Want Out of Games

She evidently doesn't know sexism can go both ways.

Re: Study Looks at What Girls Want Out of Games

Put the picture of this guy in every single game and done. The female public will arise as the dominant demographic group on videogames.

------------------------------------------------------------ My DeviantArt Page (aka DeviantCensorship): http://www.darkknightstrikes.deviantart.com

Re: Study Looks at What Girls Want Out of Games

 But, then the Jacob fans would feel isolated.  

Re: Study Looks at What Girls Want Out of Games


Either that picture or this: http://smilegrl123.files.wordpress.com/2008/07/vampire_knight.jpg

 

Trust me, it'll get girls attention everytime.  Also throw in more video game with boy to boy thing, those thing attract girls a lot.

 

Re: Study Looks at What Girls Want Out of Games

 nah, your thinking anime fangirls... you have to think more along the lines of typical girls

Re: Study Looks at What Girls Want Out of Games


Anime fangirls play video game also, but what if they're not Twilight fan.  So you have to use other method.  Beside more girls read manga then guys do.  Sooooo

 

Re: Study Looks at What Girls Want Out of Games

Robert Pattinson TROLLS his own fans. For that, he's awesome in my book.

Re: Study Looks at What Girls Want Out of Games

The biggest trolling he can ever do to his fans, is that he is finally declaring "I´m gay, lol!". But then that would be the end of the human race due massive female suicide...

------------------------------------------------------------ My DeviantArt Page (aka DeviantCensorship): http://www.darkknightstrikes.deviantart.com

Re: Study Looks at What Girls Want Out of Games

On the other hand, if it's not a total suicide, it could very well improve the gene pool, though it would certainly skew the gender balance signifigantly.

 
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Matthew WilsonI think its a good article, and devs can take some lessons from life is strange.04/24/2015 - 10:24pm
Andrew EisenI tinyURL'd it. The world is safe!04/24/2015 - 10:23pm
Matthew Wilson@AE my bad there is nothing I can do about that.04/24/2015 - 10:21pm
Andrew EisenLooks like the spoiler is right there in the URL.04/24/2015 - 10:20pm
Matthew Wilsonhttp://tinyurl.com/ok9pf6b a interesting opinion piece on the life is strange episode 2, and a dark event that happens in it. full warning major spoilers.04/24/2015 - 10:11pm
Matthew Wilson@mech no just she, nor her co workers have not. she never said it is not real.04/24/2015 - 8:58pm
MechaCrashWas she saying "I haven't experienced it," or "I haven't experienced it therefore it does not exist"?04/24/2015 - 8:31pm
ZippyDSMleeoy the skyrim paid mod thing is going over well. My 2 lints, I would not mind if Skyrim had a full SDK and not a crappy lil editor....04/24/2015 - 6:46pm
Andrew EisenWell, that is indeed crappy and nonsensical.04/24/2015 - 3:45pm
Matthew Wilsonshe got attacked for saying that she personaly has not experienced the harassment some other female devs have, and she got acused of defending GG and ignoring harassment. she ended up getting dog piled because of it.04/24/2015 - 3:43pm
Andrew EisenFine but do you recall ANY details at all?04/24/2015 - 3:38pm
Matthew Wilsonit was several weeks ago now, and I will admit to not saving it.04/24/2015 - 3:36pm
Andrew EisenAttacked HOW and by WHOM for not writing off WHO as evil? Do you have a link or anything?04/24/2015 - 3:31pm
Matthew Wilsonthat is the whole point she was not attacked for saying anything. she was attacked for being willing to debate in the first place, and not just write them off as evil.04/24/2015 - 3:28pm
Andrew EisenI know there's not a lot of room in the Shout box but goodness you're being vague.04/24/2015 - 3:26pm
Andrew EisenGreat, but that STILL doesn't tell me what she said, why she was attacked (or what the attack was) or what "standard line" she's following. Details, man. Details!04/24/2015 - 3:25pm
Andrew EisenOr what the heck Nina White (someone else I've never heard of) is actually referring to.04/24/2015 - 3:24pm
Matthew Wilson@AE she is a game dev. she used to do stuff with hormanix and now works with https://outact.net/#!/?page_id=2 she will often engage and debate both side.04/24/2015 - 3:23pm
Andrew Eisen...following.04/24/2015 - 3:23pm
Andrew EisenYou mean focus on stopping the bad behavior of those who are doing it rather than condemning all the people that associate with them? Great. But I still don't know who Emma Clarkson is, what she said, why she was attacked or what "standard line" she's04/24/2015 - 3:23pm
 

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