The ESRB has released an updated version of its app that makes it easier to look up ratings on a particular game while shopping. The free mobile app lets users snap photos of video game boxes to find out what the ratings mean. By taking a photo and using the app, consumers can get deeper content descriptors and information on the age-appropriateness of every game sold in stores. This is particularly useful for parents that may not be familiar with what is appropriate for teenagers and younger children.
The app is available on iPhone and on Android devices. You can grab it from the ESRB's mobile site or by searching for "ESRB" in the Apple Store or Android Marketplace.