Rating Games the ESRB Way

February 8, 2011 -

Last week, IGN created a nifty little flow chart detailing the ESRB’s rating process.  GP veterans are no doubt familiar with the process but newer readers may look at the chart and think, “Wait a minute, why doesn’t the ESRB play all the games it rates?”

ESRB media relations guy, Eliot Mizrachi explained to IGN:

"Although it seems logical that one would play a game to rate it, there are lots of reasons why we don't. For one, when games are submitted to ESRB for rating they may not have been finalized or fully tested yet. As a consequence, these games may still be buggy, making it difficult, if not impossible, for a rater to play the game from start to finish. Secondly, we assign over a thousand ratings each year and many games can take 50+ hours to play through. So it'd be extremely time-consuming. More importantly though, it's crucial that the raters see all of a game's "pertinent content" which includes not just the obvious (the game's context, missions, storylines, reward system, etc.), but also its most intense content.

Having raters play the game -- and make their own choices as they do so -- would not guarantee that they see everything they need to in order to assign a rating. Check out this FAQ on our website for a fuller explanation that we hope will make it clearer as to why we require publishers to fully disclose content to us."


And don’t worry about publishers being less than honest when it comes to content disclosure.  The ESRB can fine a company up to $1 million plus require the relabeling of an already manufactured or shipped game so it’s in their best interest to be forthcoming.

AE:  An interesting bit of trivia: after the Hot Coffee fiasco, the ESRB adjusted its ratings process to require that publishers disclose all pertinent content on a game disc, whether it’s accessible by the player or not.

-Reporting from San Diego, GamePolitics Correspondent Andrew Eisen

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Comments

Re: Rating Games the ESRB Way

They forgot the give bribe to recieve lower rating step. (sarcasm) 

Re: Rating Games the ESRB Way

Why would anybody want a lower rating?  Everybody knows you can't sell to the lucrative "angry young man" segment without a healthy dose of the ol' hyperviolence.

(also sarcasm~)

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Fangamer

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Fangamer

Re: Rating Games the ESRB Way

I know games can be a long as 50-hours but you would think they could play atlease a demo of the game in question.

http://www.magicinkgaming.com/

Re: Rating Games the ESRB Way

What for?

 

Andrew Eisen

Re: Rating Games the ESRB Way

They do play a random sampling of games each year to make sure that the games are in line with the rating they assign. They just don't have the time and man power to play every game submitted. As the quote says, even if they have someone play through the game, there is no guarantee they will see all the content in the game.

E. Zachary Knight
Oklahoma City Chapter of the ECA
http://www.theeca.com/chapters_oklahoma

Re: Rating Games the ESRB Way

There's also the caseso f games that don't really end, open world games, and games where most of the profanity is from online players.

 
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Matthew Wilsonhttp://www.neogaf.com/forum/showpost.php?p=144440299&postcount=1 wtf is namco thinking.......12/22/2014 - 6:17pm
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MaskedPixelantehttp://www.kanzenshuu.com/2014/12/22/j-stars-victory-vs-ps3-ps4-vita-international-plus-version/ J-Stars is coming to North America.12/22/2014 - 9:36am
Matthew Wilsonhttp://www.businessinsider.com/xbox-one-virtual-reality-headset-will-compete-with-oculus-rift-2014-12 can a xbo even handle doing vr?12/21/2014 - 10:48pm
PHX Corp@Adam802 We'll break out the popcorn in June12/19/2014 - 9:23pm
ZippyDSMleeMaskedPixelante: I'm itching to start it too but I will wait till the patch goes live. >>12/19/2014 - 7:52pm
Adam802Leland Yee and Jackson get trial date: http://sfbay.ca/2014/12/18/leland-yee-keith-jackson-get-trial-date/12/19/2014 - 5:24pm
MaskedPixelanteNevermind. Turns out when they said "the patch is now live", they meant "it's still in beta".12/19/2014 - 5:07pm
MaskedPixelanteSo I bought Dark Souls PC, and it's forcing me to log into GFWL. Did I miss something?12/19/2014 - 5:00pm
Matthew Wilsonhttp://arstechnica.com/tech-policy/2014/12/republicans-may-have-plan-to-save-internet-providers-from-utility-rules/ this is intreasting. congress may put net nutrality in to law to avoid title 2 classification12/19/2014 - 2:45pm
Matthew Wilsonhttp://www.polygon.com/2014/12/19/7421953/bullshit-cards-against-humanity-donated-250k-sunlight-foundation I have to admit I like the choice o organization. congrats to CAH.12/19/2014 - 1:51pm
E. Zachary KnightIf you are downloading a copy in order to bypass the DRM, then you are legally in the wrong. Ethically, if you bought the game, it doesn't matter where you download it in the future.12/19/2014 - 12:06pm
InfophileEZK: Certainly better that way, though not foolproof. Makes me think though: does it count as piracy if you download a game you already paid for, just not from the place you paid for it at? Ethically, I'd say no, but legally, probably yes.12/19/2014 - 11:20am
ZippyDSMleeAnd I still spent 200$ in the last month on steam/GOG stuff sales get me nearly every time ><12/19/2014 - 10:55am
 

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