Kevin Butler Tweet Accidently Shares PS3 Root Key

February 9, 2011 -

As a general rule, everyone loves the antics of Sony Computer Entertainment America's fictional executive, Kevin Butler. His TV commercials are hilarious, and even his online chatter is good for an occasional chuckle. But a recent back and forth on Twitter may have put some egg on the face of SCEA’s marketing department. During a short exchange of tweets with Linux and Mac enthusiast Travis La Marr, Butler inadvertently retweeted the PS3 root key to all of his followers. The story is particularly embarrassing for Sony, who is in a mad dash to stop people from sharing that root key on the Internet.  

La Marr tweeted the code at Butler, and signed off with "come at me @TheKevinButler." Whoever handles that Twitter account for Sony did not notice the long string of code in the message. That person retweeted the entire message, adding the comment: "Lemme guess ... You sank my Battleship?"

Yes, it appears that someone may have "sank your Battleship." While the tweet was later removed, for a short time the code was there for anyone following @TheKevinButler to see.

La Marr said that the tweet was his way of showing disdain for the way that Sony is handling the situation with the PS3 security breach, adding that he doesn't even own a PS3. It is doubtful that La Marr expected the Butler account to retweet it.

I hope that Sony will not be too hard on whoever retweeted the code. Accidents happen.

Source: Engadget


Comments

Re: Kevin Butler Tweet Accidently Shares PS3 Root Key

Wow, just wow. We should sue Sony for being so careless with their codes.

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Re: Kevin Butler Tweet Accidently Shares PS3 Root Key

Considering it is a PR company which controls the Kevin Butler twitter account, it means someone in their PR office screwed up. Talk about a proverbial PR nightmare. Especially considering Sony's apparent inability to understand that what happens on the internet, quite literally, stays on the internet.

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Papa Midnight

Re: Kevin Butler Tweet Accidently Shares PS3 Root Key

How can a PR nightmare be proverbial?

Re: Kevin Butler Tweet Accidently Shares PS3 Root Key

[Sarcasm]And sony is going to stop the hackers using a playstation update, Nice

This is sony's equilivant of the Wikileaks scandal(with a minor diffrence, giving out the root key)[Sarcasm]

Well, There is one thing, Sony cannot win this one on it's own

Watching JT on GP is just like watching an episode of Jerry springer only as funny as the fights

America has just became its own version of the Jerry Springer Show after a bizarre moment in Florida involving a carnival worker.

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