Survey: Canadians Warming Up To Streaming Content

April 12, 2011 -

According to a survey in the latest edition of Digital Life Canada quarterly, more Canadian TV's are ready for Internet movie content. Further, game consoles (Xbox 360, PS3 and Wii) are in nearly half of Canadian Internet-enabled households. Of these, over half are Internet enabled and connected to the living room TV for online gaming and movies. Around 23 percent of Canadian households connect a laptop or another computer to their main TVs (8 percent all the time, 15 percent sometimes) when they need to watch something on the big screen.

In total, over one-third (35 percent) of TVs in Canadian households are connected to the Internet at least some of the time, either via game consoles or laptops, and 47 percent of Internet using Canadians say that they now prefer to rent movies online rather than going to the video store (up from 33 percent from a year ago).

Among Internet-connected Canadians under 35, a majority (51 percent) say they have connected a laptop or an Internet-enabled game console to their TVs. According to the study, 80 percent of Canadians are aware that Netflix is available and 8 percent of those people used the free trial at some point; Netflix is expecting to cross the 1 million paying subscriber threshold by this summer. Another Internet-based movie service, Cineplex, was also familiar to 17 percent of respondents, with one-in-ten claiming to have used the service.

The findings come from the SRG's independent Digital Life Canada syndicated study, and are based on quarterly interviews with 1,000 respondents 12 years old and and older. The latest round of interviews were conducted in early January 2011.

Why does this study matter? Well it shows that usage based billing is a horrible idea in Canada where streaming movie and television are just now gaining a foothold.

Source: SRGNet


Comments

Re: Survey: Canadians Warming Up To Streaming Content

This is great news. I prefer to rent movies on Amazon VoD and plan to buy one more roku streaming player at best price from Amazon.com.

Re: Survey: Canadians Warming Up To Streaming Content

I can guarantee you those numbers would be even higher if we didn't have such fucking horrible usage caps.  Seriously, the biggest cap you can get from Rogers cable Internet is 175 GB and that's only with the top tier 50 Mbps plan that's $100/month.  If you want something more reasonably priced, like say 10 or 15 Mbps, you get stuck with a 60 or 80 GB cap respectively.  TekSavvy just raised their caps from 200 GB to 300 GB to celebrate the (temporary) defeat of UBB about a month ago, but only if you're among the lucky 5% of Canadians who has access to their services.  Even fucking Comcast has higher caps.  We're a fucking backwater when it comes to Internet access, though nobody will admit it.

Re: Survey: Canadians Warming Up To Streaming Content

What you means is that it shows UBB is horrible for Canadian consumers, great for Canadian telecoms. 

 
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Goth_Skunk"The New Totalitarians Are Here" from The Federalist. http://ow.ly/Pjz3b07/07/2015 - 11:31pm
MattsworknameThere was a time in america when we needed unions and they served a good purpose, but that time hasnt been tbe case for about 20 years or more. The same could be said of our current system for teachers in higher educatoin,but thats a whole nother story07/07/2015 - 10:22pm
TechnogeekIn large part, though, that's an extension of the level of unjust deference given to police in general. Kind of hard to find any real grievances to defend against when the organizational culture views "complains about coworker" as worse than "murderer".07/07/2015 - 8:45pm
TechnogeekThat's a police union.07/07/2015 - 8:43pm
TechnogeekNo, police unions are worse by far. Imagine every negative stereotype about unions, then add "we can get away with anything".07/07/2015 - 8:43pm
Goth_SkunkeZeek: No, I do not agree they are union members.07/07/2015 - 7:48pm
E. Zachary KnightTeachers unions are just as bad as police unions, except of course you are far less likely to be killed by a teacher on duty than you are a cop. But they also protect bad teachers from being fired.07/07/2015 - 6:29pm
E. Zachary KnightGoth, so you agree they are still union members. Thankfully we have a first ammendment that protects people from being forced to join groups they don't support (in most cases any way.)07/07/2015 - 6:27pm
E. Zachary KnightAh, police unions. The reason why cops can't get fired when they beat a defenseless mentally ill homeless person to death. Or when they throw a grenade into a baby's crib. Or when theykill people they were called in to help not hurt themselves.07/07/2015 - 6:26pm
Goth_SkunkeZeek: Non-union employees have no right to attend meetings or union convention/AGM, or influence policy. The only time they get to vote is whether or not to strike.07/07/2015 - 6:24pm
Infophile(cont'd) about non-union police officers being given hell until they joined the union.07/07/2015 - 4:58pm
InfophileParadoxically, the drive in the US to get rid of unions seems to have left only the most corrupt surviving. They seem to be the only ones that can find ways to browbeat employees into joining when paying dues isn't mandatory. I've heard some stories ...07/07/2015 - 4:57pm
Matthew WilsonI am old school on this. I believe its a conflict of interest to have public sector unions. that being said, I do not have a positive look on unions in general.07/07/2015 - 3:59pm
TechnogeekWhat's best for the employee tends to be good for the employer; other way around, not so much. So long as that's the case, there's going to be a far stronger incentive for management to behave in such a way that invites retalitation than for the union to.07/07/2015 - 3:10pm
TechnogeekTeachers' unions? State legislatures. UAW? Just look at GM's middle management.07/07/2015 - 3:05pm
TechnogeekIn many ways it seems that the worse a union tends to behave, the worse that the company's management has behaved in the past.07/07/2015 - 3:02pm
james_fudgeCharity starts at home ;)07/07/2015 - 2:49pm
james_fudgeSo mandatory charity? That sounds shitty to me07/07/2015 - 2:49pm
E. Zachary KnightGoth, if Union dues are automatically withdrawn, then there is no such thing as a non-union employee.07/07/2015 - 2:38pm
Goth_Skunka mutually agreed upon charity instead.07/07/2015 - 2:33pm
 

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