Apple and Google Steal Video Game Market Share

April 15, 2011 -

Apple and Google have stolen 8 percent of the overall video game market, according to analysis by Flurry, an analytics and recommendation service for mobile apps. The analysis is based on publicly available data as well as its own data. Apple and Google now have about 34 percent of the market revenue as well, says the research firm.

A year ago, Flurry claimed that iOS devices garnered about 5 percent of the U.S. video game market from 2008 to 2009. Now with three iOS devices and millions of Android OS devices on the market, it is easy to see why these mobile devices grew as much as 8 percent in the 2009 to 2010 period.

"The magnitude of disruption is increasing, in particular within the portable gaming category," said Peter Farago, vice president of marketing at Flurry.

Indeed. Everyone's lunch is being eaten by mobile devices and software applications sold in various App Stores.

In 2011, Flurry predicts continued smartphone and tablet growth, driven by the launch of the iPad 2, iPhone on Verizon, and future hardware releases on both Android and Apple platforms.

Source: VentureBeat


Comments

Re: Apple and Google Steal Video Game Market Share

Google Inc. is an American multinational public corporation invested in Internet search, cloud computing, and advertising technologies. Google hosts and develops a number of Internet-based services and products, and generates profit primarily from advertising through its AdWords program. It is one of the tops sites which is widely used by many people. Fans of Google's other services, such as Gmail and Google Calendar, say they like the way Google+ works across many of Google's existing products. AI is a commercial endeavor by Google to spark innovation in the android community. Getting educators involved is just a smart way to get credibility behind the whole thing.  The whole project is about money, don’t be naive. Making the apps in AI won’t change Google Market Team’s approval procedures. If anything AI apps are safer as the code is not known to be hackable. There won’t be any malicious code for the most part. Increased market integration is one of our main strategic goals. Search Engine Optimization Spokane can describe how much different markets are related to each other.

Re: Apple and Google Steal Video Game Market Share

A company dedicated to promoting the mobile app market releases a report showing how it's expanding at the expense of other markets? I'm shocked.

Parallax Abstraction
Ottawa, Ontario, Canada

Parallax Abstraction
Ottawa, Ontario, Canada

Re: Apple and Google Steal Video Game Market Share

What I would really be interested in knowing is how much of that is market share they took from other platforms and how much of that is market share they created with their new platform.

Re: Apple and Google Steal Video Game Market Share

^This. It's not "stealing" unless you're actively drawing businesses away.

Re: Apple and Google Steal Video Game Market Share

Not to mention only if they're really in the same market. Mobile gaming feels like a different model and a different market from console, PC, and handheld games. The closest there is to mobile gaming is the indie gaming market on the PC and 360. The indie games lack a publisher and the advantages and disadvantages that come with them: standards because money needs to be made when advertising and publishing is said and done, more risks taken in design or story to find that vein of sales gold because its an independant venture, etc.

usoPreviewPopup
 
Forgot your password?
Username :
Password :

Poll

Will Target Australia sell the next GTA game upon its release?:

Shout box

You're not permitted to post shouts.
Craig R.1st I heard of Pixels was seeing trailer in theater. Was interested until Sandler appeared, then it became an instant 'Nope'.07/30/2015 - 4:52pm
james_fudgesick burns are not always allowed in the shoutbox.07/30/2015 - 4:28pm
MechaCrashIt's especially funny because I said "you'd have to be a moron to enjoy it," and Goth boasted about enjoying it, as if that does anything to change my opinion of the movie or of him.07/30/2015 - 4:19pm
TechnogeekMatthew: Back when that law was first implemented, I kept trying to come up with a scenario where it would be anything other than an unmitigatedd sisaster. Nothing ever came to mind.07/30/2015 - 4:16pm
Matthew Wilsonhttp://arstechnica.com/tech-policy/2015/07/new-study-shows-spains-google-tax-has-been-a-disaster-for-publishers/ no duh Sherlock!07/30/2015 - 4:10pm
TechnogeekI can't even make a joke about that. It's like poking fun at Donald Trump's hair.07/30/2015 - 4:01pm
TechnogeekSo you willingly paid more money than you needed to in order to watch a crappy Adam Sandler movie (but I repeat myself), just to spite a reviewer that you can't even spell the name of properly.07/30/2015 - 4:01pm
Goth_SkunkMy one regret was paying extra for a DVX seat, which jostles and vibrates in relation to the action on screen. What a waste of money.07/30/2015 - 3:55pm
Goth_SkunkYes, I did watch Pixels just to spite Chipman. I was originally going to see Minions, but moved it down the list. AND I ENJOYED IT. So nuts to you, MechaCrash.07/30/2015 - 3:44pm
Matthew Wilson@phx works fine for me, but I did it the long way. I upgraded, made a recovery drive, than did a full install.07/30/2015 - 3:24pm
Andrew EisenReally liking Child of Light so far (I play on console so UPlay isn't a concern). Gorgeous aesthetic with a fun presentation and battle system. So far, so good!07/30/2015 - 1:36pm
PHX CorpWell I'm offically on Windows 10 Laptop Wise(I had to download the Windows 10 Media tool from Microsoft to get it now rather than waiting for the update through windows update)07/30/2015 - 12:16pm
ZippyDSMleeI dunno I'd go to see it, seems liek dumb fun, better than half assed serious stuff that has so many holes large enough to drive mac trucks through(coughinterstellercouch).07/30/2015 - 10:58am
Andrew EisenGoth - Wait, you went to see Pixels just to spite Chipman?07/30/2015 - 10:49am
MechaCrashYou can see Pixels, which requires you to be a moron to enjoy it, or you can actually spend that time and money watching something actually good. Gosh, what a choice.07/30/2015 - 10:49am
benohawkHot damn, I'm sold. Why see something you can enjoy on multiple levels when you can nap through half the film and still get it all?07/30/2015 - 10:17am
james_fudgeSo what people are saying is PIXELS is a great movie to see if your are comatose.07/30/2015 - 9:47am
ZippyDSMleePixels is something to shut your brain off with and just try and enjoy. The rest of films not so much. LOL07/30/2015 - 8:49am
MechaTama31Child of Light looks interesting, but not "I'm willing to put Uplay on my PC" interesting.07/30/2015 - 7:51am
MattsworknameOn the subject of movies and video games, if you haven't seen it and your a street fighter fan, run down a copy fo Street fighter assassins fist. Its the best video game movie made, and its by a small studio07/30/2015 - 5:37am
 

Be Heard - Contact Your Politician