Report: IGN to Buy UGO

May 2, 2011

An All Things Digital report claims that IGN Entertainment will buy video gaming network UGO for an undisclosed amount of money. The report also alleges that parent company News Corp. will spin out the brand new network of game-related sites into a stand-alone company. Based on Comscore traffic numbers for both networks, the combined monthly visitors of this new entity would be around 32.8 million visitors a month. UGO is owned by Hearst and is best known for owning 1Up and a massive game-related ad network.

Plans to spin-off IGN into its own company would take months, and would be headed up by long-time IGN front man Roy Bahat. One can expect that the new company would have a number of redundancies and some staff would have to be let go.

ATD says that the new IGN expects to earn more than $10 million this year on revenues of around $100 million. IGN will be able to grow much faster if it is not operating inside News Corp., ATD posits.

Source: All Things Digital

Comments

Re: Report: IGN to Buy UGO

Submitted by Count_Zero on Tue, 05/03/2011 - 09:09.

...Because GameSpy fared so well after it merged with IGN.

Re: Report: IGN to Buy UGO

Submitted by Zerodash on Mon, 05/02/2011 - 07:58.

Does IGN really need more top ten lists about "hot game chicks"?   

Re: Report: IGN to Buy UGO

Submitted by MaskedPixelante on Mon, 05/02/2011 - 07:43.

chmod ugo-rwx

---You are likely to be eaten by a Grue.

---You are likely to be eaten by a Grue.

Re: Report: IGN to Buy UGO

Submitted by Mr.Tastix on Tue, 05/03/2011 - 03:18.

+1

-- Randi Tastix

----

Randi Tastix - http://randomtastic.com

 
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Andrew Eisen: To Stender's credit, she did unmoderate my most recent comment within a day's time. There's even a couple other replies. None from her though.05/24/2013 - 11:18am
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Thomas Riordan: @Andrew Eisen To what bowling alley does she go that puts sexual images in the faces of 6 year olds?05/23/2013 - 3:17pm
Andrew Eisen: Well, it took a month but Linda Stender finally replied to me... and didn't address a single one of my questions. http://aswlindastender.com/2013/04/23/follow-up-video-games-and-their-effect-on-children/05/23/2013 - 3:13pm
Imautobot: Also, from a tech perspective the PS4 is apparently already winning. http://bgr.com/2013/05/22/xbox-one-vs-playstation-4-specs/05/23/2013 - 3:12pm
Imautobot: Sony's PS4 motto should be "We play games." Microsoft's should be "We play games, when we're not rewinding your tapes."05/23/2013 - 3:11pm
Andrew Eisen: Oh look, Dying Light was just announced For Everything But Wii U. That's 73.05/23/2013 - 2:06pm
james_fudge: Zippy: they said the same thing about Cell. How did that turn out.05/23/2013 - 1:28pm
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PHX Corp: http://wiiudaily.com/2013/05/microsoft-is-selling-the-wii-u-better-than-nintendo/ Wii U daily Opinion: Microsoft is selling the Wii U better than Nintendo05/23/2013 - 12:23pm
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