Spiderweb Software on How to Fight Piracy

May 11, 2011 -

Sole Spiderweb Software founder, developer and employee Jeff Vogel offers what he calls a decisive statement on what developers need to do in order to deal with piracy - and includes some examples of how dumb he has been in the past. In case you don't know, Spiderweb Software develops classic CRPGs for Mac and windows. Past releases include the Exile, Geneforge, and Avernum series, Nethergate: Resurrection and its latest release - Avadon: The Black Fortress.

Vogel starts out (on his blog The Bottom Feeder) by saying that when fellow develops ask him what they should do about piracy he tells them to do "the minimum amount you can get away with."

Vogel learned the hard way that implementing complicated copyright protection systems turns off players. Only the most loyal of customers (those that like your games and know that paying for it will mean that you make more games in the future) will jump through your hoops to pay, while the rest will fall off. Spiderweb Software used a system like this for 15 years. Vogel says that he has boxes of games and hint books gathering dust to remind him of his failure. He adds that he might as well have gathered together a pile of money and burned it.

So what is the real answer to piracy in Vogel's eyes? Do the minimum amount of nagging to get customers buying the game. From the blog post:

"You need some way to force people to pay. Not because they are evil or dishonest, but because they procrastinate. Registration is a pain. They'd rather be spending their time playing your game! If you don't do anything at all to make them pay, they'll just forget.

But tread lightly. Once you have any barrier in place at all, you'll get your payment from all the honest people, the people who know that, if nobody pays, you won't make more awesome games for them. Anything beyond that will inconvenience your paying customers and do little to nothing to prevent piracy.

It took a long time for me to learn this. Too long. And, whenever I start to forget, I look at the monolith of boxes of old hint books gathering dust in my garage. If you're an Indie developer, be nice to people. In the end, the ability to be nice is one of the best weapons you have."

Comments

Re: Spiderweb Software on How to Fight Piracy

I'm fairly sure that what I'm reading is that his solution is to do nothing to prevent piracy. Or next to nothing.

The idea is so rediculous, it just might work! (Not really)

I think APE had it right when they made Earthbound. That was really the coolest anti-piracy measure EVER.

Google it, if you don't know what it is. You'll love it.

_____________________________________________________________________________

"Power means nothing without honor and pride."

http://grifsgamereviews.blogspot.com My video game review site.

Atlanta Video Games Examiner for examiner.com

Re: Spiderweb Software on How to Fight Piracy

"You need some way to force people to pay."...

Force?  Some developer should try this experiment instead:  At the end of the game, ask the user if they would like to rate the game.  Then, have a 5-star system to rate graphics, audio, game controls, plot, overall enjoyment, and 'would recommend this game to friends'.  Then also track how many hours they spent in-game actually playing to get from start to finish.  Finally ask the user how much money they spend on average to watch a 2-hour movie.

Let's say I spend $2 per 2 hour movie, that's $1 per hour.  Then, let's say the game took me 10 hours to complete.  Now let's say my average rating came out to 4 stars.  0.8 * $1 * 10 = $8.  Now the developer can put this number in front of the user (along with the math) and then ask for a credit card number.  Developer gets money AND valuable feedback.  After paying with a credit card, offer one more field so they can share any additional thoughts.

Sort of the restaurant model of game development.  You don't pay for the meal until the end when the bill comes.  If there are problems with the meal, restaurants work it out so you don't pay so much.  And there are usually feedback forms at the table that no one actually fills out because it takes too much effort.

- Left4Dead

Why are zombies always eating brains? I want to see zombies that eat toes for a living. Undead-related pun intended.

- Left4Dead Why are zombies always eating brains? I want to see zombies that eat toes for a living. Undead-related pun intended.

Re: Spiderweb Software on How to Fight Piracy

Forcing payment I dsagree with, making it so people want to pay, that should be it in my opinion.

Re: Spiderweb Software on How to Fight Piracy

"And when someone does pirate your game, you find them and KILL THEM AND THEIR FAMILIES!"

"Yup, that'll keep them from doing it again, won't it?"

_____________________________________________________________________________

"Power means nothing without honor and pride."

http://grifsgamereviews.blogspot.com My video game review site.

Atlanta Video Games Examiner for examiner.com

 
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Matthew Wilsonhttp://www.businessinsider.com/xbox-one-virtual-reality-headset-will-compete-with-oculus-rift-2014-12 can a xbo even handle doing vr?12/21/2014 - 10:48pm
PHX Corp@Adam802 We'll break out the popcorn in June12/19/2014 - 9:23pm
ZippyDSMleeMaskedPixelante: I'm itching to start it too but I will wait till the patch goes live. >>12/19/2014 - 7:52pm
Adam802Leland Yee and Jackson get trial date: http://sfbay.ca/2014/12/18/leland-yee-keith-jackson-get-trial-date/12/19/2014 - 5:24pm
MaskedPixelanteNevermind. Turns out when they said "the patch is now live", they meant "it's still in beta".12/19/2014 - 5:07pm
MaskedPixelanteSo I bought Dark Souls PC, and it's forcing me to log into GFWL. Did I miss something?12/19/2014 - 5:00pm
Matthew Wilsonhttp://arstechnica.com/tech-policy/2014/12/republicans-may-have-plan-to-save-internet-providers-from-utility-rules/ this is intreasting. congress may put net nutrality in to law to avoid title 2 classification12/19/2014 - 2:45pm
Matthew Wilsonhttp://www.polygon.com/2014/12/19/7421953/bullshit-cards-against-humanity-donated-250k-sunlight-foundation I have to admit I like the choice o organization. congrats to CAH.12/19/2014 - 1:51pm
E. Zachary KnightIf you are downloading a copy in order to bypass the DRM, then you are legally in the wrong. Ethically, if you bought the game, it doesn't matter where you download it in the future.12/19/2014 - 12:06pm
InfophileEZK: Certainly better that way, though not foolproof. Makes me think though: does it count as piracy if you download a game you already paid for, just not from the place you paid for it at? Ethically, I'd say no, but legally, probably yes.12/19/2014 - 11:20am
ZippyDSMleeAnd I still spent 200$ in the last month on steam/GOG stuff sales get me nearly every time ><12/19/2014 - 10:55am
ZippyDSMleeMaskedPixelante:And this is why I'm a one legged bandit.12/19/2014 - 10:51am
ZippyDSMleeE. Zachary Knight: I buy what I can as long as I can get cracks for it...then again it I could have gotton Lords of the Fallen for 30 with DLC I would have ><12/19/2014 - 10:50am
MaskedPixelantehttp://www.joystiq.com/2014/12/19/marvel-vs-capcom-origins-leaving-online-storefronts-soon/ Speaking of "last chance to buy", Marvel vs. Capcom Origins is getting delisted from all major storefronts. Behold the wonders of the all digital future.12/19/2014 - 9:59am
MaskedPixelanteSeriously, the so-called "Last Chance" sale was up to 80% off, while this one time only return sale goes for a flat 85% off with a 90% off upgrade if you buy the whole catalogue.12/19/2014 - 9:37am
E. Zachary KnightInfophile, Tha is why I buy only DRM-free games.12/19/2014 - 9:37am
MaskedPixelanteNordic is back on GOG for one weekend only. And at 85% off no less, which is kind of a slap in the face to people who paid more during the "NORDIC IS LEAVING FOREVER BUY NOW OR FOREVER HOLD YOUR PEACE" sale, but whatever...12/19/2014 - 9:28am
InfophileRe PHX's link: This is one of the reasons the digital revolution isn't all it's cracked up to be. There's also the flip side where Sony can block access to games you've bought if they ban your account for unrelated reasons. All power is theirs.12/19/2014 - 8:52am
MaskedPixelantehttp://uplay.ubi.com/#!/en-US/events/uplay-15-days You can win FREE GAMES FOR A YEAR! Unfortunately, they're Ubisoft games.12/18/2014 - 6:29pm
Papa MidnightAh, so it was downtime. I've been seeing post appear in my RSS feed, but I was unable to access GamePolitics today across several ISPs.12/18/2014 - 6:06pm
 

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