ESA Releases 2010 Video Game Research Results at E3

June 7, 2011 -

The Entertainment Software Association released its annual report on the state of video game play in North America today at the Electronic Entertainment Expo in Los Angeles. According to the ESA research, 72 percent of American households play video games with 82 percent of those who play being adults. The "2011 Essential Facts About the Computer and Video Game Industry" report also found that 42 percent of gamers are women and that women age 18 or older represent more than one-third of the game-playing population.

In addition, purchases of digital full games, digital add-on content, mobile apps, subscriptions and social network gaming accounted for 24 percent of game sales in 2010, generating right around $5.9 billion in revenue.

The survey also found that parents are "highly involved" in their children's game play and see several benefits of entertainment software. Forty-five percent of parents reported playing video games with their children on a weekly basis, with nine out of ten parents saying they pay attention to the content of the games their children play. In addition, 68 percent of parents believe that games provide mental stimulation or education value, and 57 percent believe games encourage their family to spend time together. Finally, 54 percent believe that games helps their children connect with friends.

Other data from the study:

- The average gamer is 37 years old, while the average game buyer is 41 years old.

- 65 percent of gamers play games with other gamers in person.

- 55 percent of gamers play games on their phones or handheld devices

- 86 percent know of the ESRB and 98 percent are confident in its accuracy and recommendations.

- The majority of parents are present when their children purchase games.

- Consumers spent $25.1 billion on game content, hardware and accessories in 2010.

The 2011 Essential Facts About the Computer and Video Game Industry research was conducted by Ipsos MediaCT who gathered data from almost 1,200 nationally representative households that have been identified as owning either or both a video game console or a personal computer used to run entertainment software.

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Has a video game ever made you so mad you broke the controller?:

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ZenOk, so yeah...it's kind of a lie...but I HAD to go with "Nope. I'm zen." lol. Only broke one controller myself (PS3) on a playthrough of Uncharted that got frustrating.07/09/2014 - 10:38pm
MechaTama31I am not proud of this, but I had to select the "multiple times" option. Not for the same game, but I went through several controllers (particularly dreamcast ones. fragile, maybe?)07/09/2014 - 6:52pm
Andrew EisenI'd say breaking a handheld out of anger counts (even if it's just the hinge). Likewise, I'd say busting a keyboard or mouse counts so long as you were playing a game at the time.07/09/2014 - 12:28pm
ConsterAnd since there happened to be (without me realizing) a towel which broke the fall resulting in 'only' a damaged hinge, would that be option 2 or 4?07/09/2014 - 12:23pm
ConsterAbout the most recent poll: since the "controller" for the DS is basically part of the DS, does throwing my DS against the floor because Mario Basketball cheats count?07/09/2014 - 12:22pm
Sleakersaw this on Forbes, thought it was pretty good: http://www.forbes.com/sites/timworstall/2014/06/03/if-comcast-and-time-warner-dont-compete-then-why-shouldnt-they-merge/07/08/2014 - 9:09pm
Adam802the Sun is claiming games are as addictive as herion: http://www.eurogamer.net/articles/2014-07-08-the-real-story-behind-the-suns-gaming-as-addictive-as-heroin-headline07/08/2014 - 6:43pm
ZippyDSMleeIt takes 2-6 days to transferfunds to your bank, it can take up to 30 days for ebay to give you moeny from a sale. But lord to spend it its instant!07/08/2014 - 10:50am
Cheater87http://www.twinfinite.net/2014/07/08/evil-within-receive-gore-mode-dlc-japan/07/08/2014 - 10:00am
MaskedPixelantehttp://www.joystiq.com/2014/07/08/bandai-namco-pulling-tales-of-phantasia-soon-to-be-unusable/ BN is shutting down Tales of Phantasia, and nothing of value will be lost.07/08/2014 - 9:34am
Sleaker3 business days when I've done it in the past.07/08/2014 - 12:54am
MaskedPixelanteOk, thanks.07/07/2014 - 9:12pm
Sora-Chan@MP If I recall correctly, it takes a few days.07/07/2014 - 7:49pm
MaskedPixelanteJust a few hours, it concerned me because I checked my bank account after the purchase was made, and no money appeared to be gone. At least with CC, it changes my credit limit when I purchase something, even if it doesn't process for a few days.07/07/2014 - 2:44pm
E. Zachary KnightNever done one that way, but I know the other way often takes forever and a day. How long have you been waiting?07/07/2014 - 2:28pm
MaskedPixelanteHas anyone ever done a bank-to-Paypal transfer before? How long does it usually take?07/07/2014 - 1:26pm
TheSmokeyViolent video games may actually increase players' sensitivity: study - http://technology.canoe.ca/Gaming/News/2014/06/30/21775831-relaxnews.html07/07/2014 - 12:37pm
E. Zachary KnightIf anyone wants to know, I just launched a Kickstarter campaign for my game Demon's Hex. https://www.kickstarter.com/projects/ezknight/demons-hex-cross-platform-collectible-token-game07/07/2014 - 11:09am
Cheater87Australia to get stricter game regualtion? http://mmgn.com/ps4/news--australia-s-tyrannical-game-censorship-legisl07/05/2014 - 1:53pm
MaskedPixelanteNo, I'm just saying that, were Ubisoft to shut down, the only thing of value lost would be Ubiart.07/05/2014 - 9:38am
 

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