Activision Sells 18 Million Black Ops Map Packs

September 2, 2011 -

According to Activision CEO Eric Hirschberg, his company has sold in excess of 18 million Call of Duty: Black Ops map packs to date, and the average Black Ops player spent $76. That is a pretty impressive number by anyone's standards. The sales figures were released by Hirschberg during an investor event in Los Angeles yesterday. While it's a dramatic improvement over the last Call of Duty game (World at War sold 9 million map packs at $10 each with an average spend of $68 per player in its first nine months of release) DLC for the series always does well. Modern Warfare 2 managed to sell 11 million map packs at $15 each in its first nine months of release.

"There are over 30 million unique players of Black Ops who collectively have amassed, incredibly, more than 2.3 billion hours of play," Hirschberg said. "To put that number in perspective, that's more than a quarter of a million years of play and that means our millions of fans spend more time per day on Black Ops multiplayer than they do on Facebook."

"Gamers seem to want to spend more time on, and go deeper into, fewer games," he added. "We get 20 million unique Call of Duty players every month. The shift is that the games have gotten deeper, and as we've seen this shift to online connected play, the tail on games is a lot longer than it used to be."

Source: GameIndustry.biz


 
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Have you visited a video game arcade in the last year?:

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ZenWell, I tried lol. We just got a Dave and Busters on the beach but haven't been there yet...may go this weekend.08/20/2014 - 3:52pm
Andrew EisenIt's called The Bar-Arcade? Missed opportunity. I would have gone with Barcade.08/20/2014 - 3:25pm
SleakerThe Bar-Arcade however did have a lot of good pinball machines, they were however always taken as the place was packed..08/20/2014 - 1:17pm
Sleakerso I've been to an Arcade-Bar, not that great of a place has some okay machines, but generally over-packed. And then all the kid-friendly ones have is ticket-games nothing actually good unfortunately :(08/20/2014 - 1:14pm
Andrew EisenIf it has an area dedicated to arcade machines, I'd say it counts. Arcade machine in your house though, nope.08/20/2014 - 12:16pm
ZenDoes it count if you have actual arcade machines in your house?08/20/2014 - 12:01pm
E. Zachary KnightWith the current poll, I guess it all depends on how one defines "arcade". If Chuck E Cheese or similar multipurpose businesses count, then that is a yes for me.08/20/2014 - 11:59am
ZenLet the ax fall Sleaker...lessons MUST be learned...08/20/2014 - 11:44am
Andrew EisenNote to Shout boxers: if it's not a current GP story or something currently being discussed in the Shout box, please provide a link to what you're referring to or at least some context so we know what you're talking about and can discuss it with you.08/20/2014 - 11:44am
Sleaker*prepares fluffy kitten for execution as no link has been forthcoming*08/20/2014 - 11:14am
ZenMasked, guessing you are talking about the Wii game which was later ported to 360/PS3. I never played it..but I did grab the sweet gold Classic Controller from it to finish my Gold Wii controller set lol.08/20/2014 - 11:06am
Andrew EisenOnce again, MaskedPixelante, I have no idea what the hell you're talking about. Are you talking about the Wii remake in 2010? The PS3/360 enhanced port of the remake in 2011? Something new? Please, for the love of fluffy kittens, provide a damn link.08/20/2014 - 9:57am
MaskedPixelanteSo, if I finish this game Activision claims is the GoldenEye remake, but looks suspiciously like a rejected CoD game, do I get the REAL GoldenEye remake?08/20/2014 - 8:37am
Papa MidnightWii U Games finding Solidarity with PC Gamers :(08/19/2014 - 6:09pm
Zenbuy all of the bad DLC before they even showed the main content everyone was waiting for. I paid for it, I wanted it, and I got tossed aside.08/19/2014 - 4:10pm
ZenIanC: Yep, both Call of Duty games did the same thing holding back all DLC and then releasing the day one map 2 YEARS later out of the blue. Why play what they won't support. Warner Bros canceled their DLC after promising it because Wii U owners didn't08/19/2014 - 4:09pm
Andrew EisenShe's the developer of Depression Quest. It's an interesting game (although I wouldn't call it fun) and you can check it out for free at depressionquest.com.08/19/2014 - 2:48pm
Sleakerwhat's all this Zoe quinn stuff all over and should I even bother looking it up?08/19/2014 - 2:37pm
IanCExactly Zen. The third one had random delays to the DLC and they just came out seemingly at random with no warning, and the 4th they didn't even bother.08/19/2014 - 2:31pm
ZenI may have bought both AC games on Wii U, but WHY would anyone be expected to get the game when they came out MONTHS before release that they were skipping DLC and ignoring the game? They poisoned the market on themselves then blamed Nintendo players.08/19/2014 - 1:27pm
 

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