Nielsen: iPad Most Wanted Electronic Device for the Holidays

November 17, 2011

According to new data from Nielsen, iPad and iPhone are the most wanted devices for gaming and entertainment. The iPad is the most wanted consumer electronic among children ages 6-12 for this holiday season, according to Nielsen. Interest has increased in Apple's iPad over the last year too; close to half (44 percent) of children have expressed interest in the product, which is up from 31 percent in 2010. Other popular Apple devices are also wanted by kids including the iPod Touch (30 percent) and iPhone (27 percent).

When it comes to gaming, Nintendo is still in the hearts and on the minds of children. According to Nielsen's data, the 3DS is the most wanted gaming device, ahead of Microsoft's Kinect, the Xbox 360 or PS3.

As for older kids over the age of 13 and adults, Apple's iPad is at the top of the list too - though by a slightly smaller margin. IndustryGamers has a bunch of infographics showing off all the numbers if you are interested.

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Re: Nielsen: iPad Most Wanted Electronic Device for the Holidays

Sure, because i would have no problem spending $501 for my kid's copy of angry birds.
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