Google Street View Shooting Game Takes a Bullet

December 14, 2011 -

While it might have been a clever use of Google's Street View (part of Google maps), Google isn't patting the developer of a first-person shooter game that used the 3D panoramic imagery from the service captured by Google. Instead they have put a bullet right between the eyes of "Google Shoot View." The game was created by Dutch digital ad agency Pool Worldwide said that it created the game to promote its unique marketing services. While it did allow you to explore neighborhoods, and fire an assault rifle superimposed over the Street View's 3D imagery, the game did little else.

Pool Worldwide Creative director Erwin Kleinjan told Business Insider that Google took away their rights to use the Street View application protocol interface. Google gives permission to third parties to incorporate Street View into their own products. Google told the firm that they had violated of the terms of service.

"We received an email that apparently it was infringing on their terms of use, so we put the rest of the site down," he said.

The game lived a short life from Friday through late Monday evening.

"At peak moments there were like 3,000 visitors per minute. It also crashed our web server," claimed Kleinjan.

Whatever your opinion, it's hard to deny the Dutch ad agency has gotten some publicity from its game - the question is was it the kind of publicity they wanted?

Business Insider

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Comments

Re: Google Street View Shooting Game Takes a Bullet

Looked pretty lame from what I saw. It's just Google Street View with an assault rifle superimposed. I don't even know if I'd call it a game, because you don't do anything.

Re: Google Street View Shooting Game Takes a Bullet

I wonder if lawyers are even aware of how silly they appear from the outside when they do shit like this.

 
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Matthew Wilsonhttp://arstechnica.com/tech-policy/2014/12/republicans-may-have-plan-to-save-internet-providers-from-utility-rules/ this is intreasting. congress may put net nutrality in to law to avoid title 2 classification12/19/2014 - 2:45pm
Matthew Wilsonhttp://www.polygon.com/2014/12/19/7421953/bullshit-cards-against-humanity-donated-250k-sunlight-foundation I have to admit I like the choice o organization. congrats to CAH.12/19/2014 - 1:51pm
E. Zachary KnightIf you are downloading a copy in order to bypass the DRM, then you are legally in the wrong. Ethically, if you bought the game, it doesn't matter where you download it in the future.12/19/2014 - 12:06pm
InfophileEZK: Certainly better that way, though not foolproof. Makes me think though: does it count as piracy if you download a game you already paid for, just not from the place you paid for it at? Ethically, I'd say no, but legally, probably yes.12/19/2014 - 11:20am
ZippyDSMleeAnd I still spent 200$ in the last month on steam/GOG stuff sales get me nearly every time ><12/19/2014 - 10:55am
ZippyDSMleeMaskedPixelante:And this is why I'm a one legged bandit.12/19/2014 - 10:51am
ZippyDSMleeE. Zachary Knight: I buy what I can as long as I can get cracks for it...then again it I could have gotton Lords of the Fallen for 30 with DLC I would have ><12/19/2014 - 10:50am
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E. Zachary KnightInfophile, Tha is why I buy only DRM-free games.12/19/2014 - 9:37am
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InfophileRe PHX's link: This is one of the reasons the digital revolution isn't all it's cracked up to be. There's also the flip side where Sony can block access to games you've bought if they ban your account for unrelated reasons. All power is theirs.12/19/2014 - 8:52am
MaskedPixelantehttp://uplay.ubi.com/#!/en-US/events/uplay-15-days You can win FREE GAMES FOR A YEAR! Unfortunately, they're Ubisoft games.12/18/2014 - 6:29pm
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