Capcom 'Re-Evaluating' On-Disc DLC Policy

May 14, 2012 -

A post from Capcom's Senior VP Christian Svensson on the Capcom Unity Blog reveals that Capcom has listened to the fans and is reconsidering the practice of including DLC on its retail discs. In his post Svensson emphasizes that Capcom has listened to fans who do not like the practice, and that changes may be on the way, though he says some upcoming releases will still contain on-disc DLC because they were already deep into the development cycle when the policy "re-evaluation" was made. One of those titles is the upcoming Dragon's Dogma. You can read Svensson's entire post below:

"Hey guys,

We've been getting several questions, here and elsewhere about the future of on-disc DLC.

We would like to assure you that we have been listening to your comments and as such have begun the process of re-evaluating how such additional game content is delivered in the future. As this process has only just commenced in the past month or so, there will be some titles, where development began some time ago and that are scheduled for release in the coming months, for which we are unable to make changes to the way some of their post release content is delivered.

One such title is Dragon’s Dogma, where the decision to include some additional (but not all planned additional) game content for the game on disc was made at the beginning of the game’s development cycle as at the time this was determined to be the most efficient way of ensuring certain content was made available. Owners of Dragon’s Dogma will be able to further their gameplay experience with the release of additional quests, weapons and other items in the months following the game going on sale.

Dragon’s Dogma’s post-launch content will extend the lifespan of a title that already offers around 30-40 hours of gameplay by following the main story thread, but if a player was to complete all the side quests Dragon’s Dogma ships with, that increases to around 100 hours. Players will also be able to add to the stock of 100s of weapons and 1,000s of customization options to create not only their ideally equipped, but also their most elaborately designed character.

Just wanted people to know in advance the whys, wherefores and where we're going in the future. You are being heard. Thanks.
"

Fans have been pretty vocal about their dislike for on-disc DLC because they feel that if content is on the disc already they should not have to pay extra for it. Capcom took a lot of heat for the on-disc DLC for Street Fighter X Tekken when it was revealed that extra characters that were free on the PS Vita version of the game would cost those that bought the console versions extra money (and it was already on the disc).

Source: Capcom Unity by way of Andrew Eisen.


Comments

Re: Capcom 'Re-Evaluating' On-Disc DLC Policy

So sales of SFxTekken have been disappointing it seems but of course the backlash over the game had nothing to with it and all to do with "market cannibalization"... Ignoring the fact that Capcom is guilty of that too. >_>

http://www.gamespot.com/news/street-fighter-x-tekken-sales-blamed-on-can...

 

Re: Capcom 'Re-Evaluating' On-Disc DLC Policy

i wouldn't be mad personally if it wasn't for them blowing it off as "unfinished content" all the time  and claiming it couldn't be finished prior to the end of development, then later saying

"some additional (but not all planned additional) game content for the game on disc was made at the beginning of the game’s development cycle as at the time this was determined to be the most efficient way of ensuring certain content was made available."

when its a decisions made at the BEGINNING of development, thats not add on content, thats just locked content. add on is stuff thats considered during and after development then thrown out there, not part of the initial plan. its been obvious in the past given pre-alpha/beta stage comments from devs, but that bit right there takes the cake in outright saying they decided early on they're designing content specifically for pay to unlock purposes before they even started making the game.

 

Re: Capcom 'Re-Evaluating' On-Disc DLC Policy

if money is exchanged for physical media, whatever's on that media is fair game.  there should be nothing to "re-consider."

for example, as much as soul calibur 4 disappointed me with both content and ridiculous DLC, all the DLC is downloaded from the games marketplace.  contrary to capcom's claims of things lagging and not loading right in online play if one person paid for characters and their online opponent didn't, that's BS.  because SC4 even though i didn't buy dampierre, i can still fight against someone playing as him online.  same is true of all the DLC character customizations.  without lag.

Re: Capcom 'Re-Evaluating' On-Disc DLC Policy

That's nice for you. Now please stop assuming your case represents all cases, especially edge cases: capped download limit, near-full or full hdd, company closing servers because it can't afford leaving them online, meaning no one can download that missing data and so on.

Re: Capcom 'Re-Evaluating' On-Disc DLC Policy

Fans have been pretty vocal about their dislike for on-disc DLC because they feel that if content is on the disc already they should have to pay extra for it.

don't you mean "shouldn't have to pay for it."?

anyway, I agree. However, if such on-disc material is unfinished and had to be scrapped to make the deadline, I wouldn't be opposed to DLC that finishes the material.

That was actually the case with Final Fantasy VI Advance, not only with the Kaiser Dragon, but the battle scripts for at least three of the eight dragon rematches and two of the Advance-only esper bonuses were originally "on the cutting room floor" and present in the SNES version data

岩「…I can see why Hasselbeck's worried about fake guns killing fake people. afterall, she's a fake journalist on a fake news channel」

Re: Capcom 'Re-Evaluating' On-Disc DLC Policy

I still don't have much hope for this.  We object to it because they hold back content to sell as a series of microtransactions: whether its on the disc or not is irrelevant (though certainly a lot easier to get angry about when it is on the disc).  The whole culture around DLC needs to change from a developer/publisher standpoint.  

Re: Capcom 'Re-Evaluating' On-Disc DLC Policy

Judging by the lengthy discussions I've had about this with people here, the fact that it's on the disc is what people are mad about, for some reason.  I'm halfway with you, though.  I don't see a substantive difference between selling extra content from the internet or selling extra content from the disc.  Either way, players pay x for the main game, and have a choice to pay y for extra content if they want to.

I don't agree with you about DLC in general though.  This attitude of "it existed when I bought the main game, therefore it is my god-given right to have it at no extra cost" confuses me.  As long as the main game contains the content that they promised it would , and upon which basis you bought the game, their obligation ends there as far as I'm concerned.  Whether they want to give extra content away, or try to make some money selling it, is entirely their choice.  They've already given you what you paid for.

Re: Capcom 'Re-Evaluating' On-Disc DLC Policy

There is a substantive difference between DLC that is actually downloaded and "DLC" that is on the disc.  When you buy a game for 60 fucking dollars, you expect to get everything on that disc.  That's what you're paying for.  The excuse for day one DLC from developers and publishers is that DLC is easier to certify, so the disc is already finalized long before the game is actually released, and the team isn't doing anything so they may as well work on DLC content.  It goes through the certification and distribution pipeline much faster, so it can make it to market when the disc is actually released.  On-disc DLC completely negates this point in their favour.

If the content was finished far enough in advance to be included on the disc, there's no reason for it to be locked behind a pay wall except pure greed.  It's possible that the content may be partially finished and the actual DLC release later will use some of the material but also include finished portions in the download, but this wasn't what happened at all with Street Fighter X Tekken.  Hackers were able to unlock the DLC characters and play them fully functional in online matches.  They were completely finished.  Capcom's justification for this is complete bullshit, plain and simple.

Publishers have the right to try shit like this, but we certainly have the right to call them on it as well and refuse to support it.

Re: Capcom 'Re-Evaluating' On-Disc DLC Policy

"When you buy a game for 60 fucking dollars, you expect to get everything on that disc."

I don't see how you could have read my post and still come to the conclusion that I expect any such thing.  ;)  But of course, you mean the generic "you", not me specifically.  But in that case, I myself am a counterexample.  Most of what you say is picking apart their "excuses" for day-one/on-disc DLC, but doing that misses my main point, which is that there is nothing to excuse.  You made the decision to buy the base game or not based on what they said would be in it.  As long as the base game contains what they said it would, then you have nothing to complain about.  You got everything you paid for, and anything that may or may not also be residing on the disc was never part of your purchasing decision to begin with.  You either thought the base game was worth $60 or you didn't, and purchased accordingly.  If they want to offer extra content to buy on top of the base game, they have every right to do so.  They haven't lied to you about what you were getting with the base game.  How have you been wronged?

Re: Capcom 'Re-Evaluating' On-Disc DLC Policy

This is more or less how I look at it, and honestly the only thing that will change is the delivery method. The development process will stay exactly the same, except now Capcom will intentionally leave extra content off the disc, whether it's finished or not, in order to keep people from being upset about it.

Re: Capcom 'Re-Evaluating' On-Disc DLC Policy

Yeah, that's what annoys me.   I don't feel entitled to have everything they ever develop for a game for free.  I actually do like the idea of DLC and there have been some good ones, especially expansion pack length stuff.   Both Fallout games had some pretty great DLC IMO.   What bugs me is stuff like what Capcom did and some of this launch day DLC nonsense.   I'll never forget in Dragon Age how you could find this NPC at camp who would give you the whole backstory to his quest, then if you wanted to accept the quest a screen would pop up asking you to pay for it. 

That's the kind of stuff I object to.

Re: Capcom 'Re-Evaluating' On-Disc DLC Policy

See the PC port of Street Figher VS Tekken as an example.

 
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