The Washington Times (thanks to PHX Corp for pointing this out) notes that the President is not looking for more regulations on video games and movies (through research announced today through the CDC), but wants the respective industries to provide parents with more tools so they can make more informed decisions about the content their children are consuming.
"The entertainment and video game industries have a responsibility to give parents tools and choices about the movies and programs their children watch and the games their children play," the White House said.
The movie industry (and we assume) the video game industry are likely not opposed to providing more tools to inform parents about what kinds of content the most popular entertainment contains. What they are opposed to is government-mandated restrictions or regulations.
Last week MPAA president Chris Dodd (a former CT. Senator) told The Hollywood Reporter that the movie industry would strongly oppose any mandatory government restrictions on violent content in movies, but did think providing more tools for parents was a good idea.
To be fair, both the MPAA and the ESA's Entertainment Software Ratings Board already provide tools for parents to make informed decisions about suitable content for children. The trick for these industries is to make those tools even more visible than they already are now.