Introversion's tiered pre-order idea for its upcoming Prison Architect game seems to have paid off a great amount of dividends for the popular indie British studio. The company behind such hits as Uplink, DEFCON, Darwinia, and Multiwinia says that it has sold 30,333 pre-orders, generating $1,019,265. The company accomplished this by offering different tiers much like the rewards you might find attached to a Kickstarter campaign. Those pre-order tiers start at $30 and go all the way up to $500 offering everything from access to the game's alpha to allowing pre-order purchasers to become a character in the game.
What an incredible milestone! We are incredibly thankful to everyone who has joined us so far prison-architect.com— IntroversionSoftware (@IVSoftware) February 10, 2013
The $500 top tier, Warden Norton I Presume? has already sold out, but there are plenty of other perks you can get access to if you are willing to pay upwards of $250. While some might scoff at such a thing, consumers have proven that they are keen to spend that extra money to gain early access to the game and to score some extra swag on the side. If you are interested in getting some of that action, you can visit this page.