A YouTube channel called "Give8-Bit" officially launches today, with the goal of showcasing the video games industry's ongoing charitable efforts and to raise awareness in general about the good deeds of the industry and gamers when it comes to helping. The channel is being curated by Playmob and promises to host submissions from companies or organizations raising money for charities via games-related activities.
"We launched our fundraising platform for the games industry last year and we see the most outstanding efforts to give back in the industry," PlayMob founder Jude Ower tells GII. "It made sense to have a central place for games, YouTube channels and game streams to hold information about current and upcoming fundraisers. And also spark ideas for how gamers, studios and publishers can give back. As an industry we can harness the powerful force of play to make life changing social impact. Gamers want this and we will provide the quickest and channels for gamers and studios to get involved to raise for the greater good."
PlayMob estimates that over $80 million has already been raised by industry related causes, contributing hugely to worthy projects worldwide. The channel launches alongside Giving Tuesday, a charity drive which focuses on engaging shoppers online during the holiday rush.
You can learn more at the Give8-Bit YouTube channel.