While Capcom's Smurfs' Village is one of the top grossing iPhone games in the App Store, reports are circulating that Apple has called publisher Capcom in for a side bar after numerous complaints from parents about "hundreds and thousands of dollars in transactions" made by their children without their consent. I think some of these parents might call this situation smurfing ridiculous.
According to a PocketGamer report - citing "well-placed sources" - Apple has told Capcom in "no uncertain terms" that its free game is causing a lot of headaches for parents and Apple.
The problem has to do with the game's micro-transaction system that lets players buy copious amounts of "Smurf berries." Some of these parents have apparently been given refunds for what they call "accidental purchases."