Spending extra money is good for consumers. Especially if they spend it on Nintendo products...
That seems to be the message from Nintendo of America president Reggie Fils-Aime, who offered these rather amazing comments to Venture Beat's Dean Takahashi:
VB: Used games are coming up as a big issue again. Why?
RFA: ... We don’t believe used games are in the best interest of the consumer. We have products that consumers want to hold onto... We believe used games aren’t in the consumer’s best interest. [GP: What kind of answer is that? Commendably, Dean calls him on it...]
VB: Because?
RFA: Describe another form of entertainment that has a vibrant used goods market. Used books have never taken off. You don’t see businesses selling used music CDs or used DVDs. Why? The consumer likes having a brand-new experience and reliving it over and over again. If you create the right type of experience, that also happens in video games. [GP: Does Reggie get out of the rarified air of the executive suite much? Used books, movies and CDs are widely available.]
VB: Could this be rectified if the retailers share some of that used game revenue with the publishers?
RFA: That could make it more palatable. But we just think it’s a bad idea... [GP: Here's the big reveal as to where Reggie is coming from. Used games are a bad idea, but not AS bad if Nintendo gets a slice of the action. Please...]